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isPartOf:"International journal of agile systems and management : IJASM"
~isPartOf:"Branded spaces : experience enactments and entanglements"
~subject:"Paint industry"
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Brand management
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International journal of agile systems and management : IJASM
Branded spaces : experience enactments and entanglements
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Applying theory of branding synergy on customer experience and spatial design : a case study
Liu, Erica
- In:
Branded spaces : experience enactments and entanglements
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(pp. 157-165)
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2013
Persistent link: https://www.econbiz.de/10010127892
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