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~person:"Appau, Samuelson"
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Spirits in the marketplace : commentary
Ozanne, Julie L.
;
Appau, Samuelson
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
5/6
,
pp. 451-466
Persistent link: https://www.econbiz.de/10012178390
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