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isPartOf:"Arbeitspapiere / Institut für Marketing, European Business School"
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Deutschland
4
Germany
4
Sponsoring
4
Sponsorship
4
Advertising
2
Culture
2
Kultur
2
Public relations
2
Sport
2
Sports
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Werbung
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Öffentlichkeitsarbeit
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Absatzpolitik
1
Enterprise
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Environment
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Soziales Problem
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Soziosponsoring
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Umwelt
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Arbeitspapier
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German
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Bruhn, Manfred
3
Pristaff, Julia
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Specht, Andreas D. von
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Wieland, Thomas
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Arbeitspapiere / Institut für Marketing, European Business School
International journal of sports marketing & sponsorship
54
International Journal of Sports Marketing and Sponsorship
53
Journal of sport management : the official journal of the North American Society of Sport Management
48
Sport marketing quarterly : preferred journal of the Sport Marketing Association
43
International journal of sport management and marketing : IJSMM
42
Journal of business research : JBR
39
European Journal of Marketing
36
European Sport management quarterly : ESMQ
26
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
24
Sport management review
24
International journal of advertising : the quarterly review of marketing communications
21
European journal of marketing : EJM
20
Psychology & marketing
20
SpringerLink / Bücher
20
Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
19
Journal of advertising research
19
International journal of advertising : the review of marketing communications
15
Journal of promotion management : JPM
15
Journal of advertising : official publication of the American Academy of Advertising
13
Sport, Business and Management: An International Journal
13
International journal of sport finance
10
Journal of marketing communications
10
Research
10
Springer eBook Collection
10
Strategic Direction
10
The journal of business & industrial marketing
10
Journal of promotion management : innovations in planning and applied research
9
Handbuch Corporate Citizenship : Corporate Social Responsibility für Manager
8
Journal of Business & Industrial Marketing
8
Journal of strategic marketing
8
Perspektiven des Sportmarketing : Besonderheiten, Herausforderungen, Tendenzen ; Beiträge des 4. Deutschen Sportökonomie-Kongresses
8
Corporate Communications: An International Journal
7
Europäische Hochschulschriften / 5
7
Gabler Edition Wissenschaft
7
Journal of Product & Brand Management
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Marketing Intelligence & Planning
7
Journal of Services Marketing
6
Journal of the Academy of Marketing Science
6
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ECONIS (ZBW)
4
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Sponsoring in Deutschland : Ergebnisse einer Unternehmensbefragung ; Gemeinschaftsuntersuchung vom Institut für Marketing an der European Business School und dem Deutschen Kommunik...
Bruhn, Manfred
;
Pristaff, Julia
-
1993
Persistent link: https://www.econbiz.de/10000899194
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2
Beurteilung des Sozio- und Umweltsponsoring in der Bundesrepublik : Ergebnisse einer Unternehmensbefragung
Bruhn, Manfred
-
1990
Persistent link: https://www.econbiz.de/10013409478
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3
Sponsoring in der Bundesrepublik : Ergebnisse einer Unternehmensbefragung
Bruhn, Manfred
;
Wieland, Thomas
-
1988
Persistent link: https://www.econbiz.de/10013409361
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4
Sponsorship als Marketinginstrument
Specht, Andreas D. von
-
1985
Persistent link: https://www.econbiz.de/10000422162
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