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person:"Bennett, Gregg"
~subject:"Fernsehwerbung"
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Fernsehwerbung
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Journal of sport management : the official journal of the North American Society of Sport Management
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ECONIS (ZBW)
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Investigating factors affecting brand awareness of virtual advertising
Tsuji, Yosuke
;
Bennett, Gregg
;
Leigh, James H.
- In:
Journal of sport management : the official journal of …
23
(
2009
)
4
,
pp. 511-544
Persistent link: https://www.econbiz.de/10003864637
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