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~person:"Gemser, Gerda"
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Gemser, Gerda
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Long range planning : LRP ; international journal of strategic management
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ECONIS (ZBW)
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Managing cross-functional cooperation for new product development success
Gemser, Gerda
;
Leenders, Mark A. A. M.
- In:
Long range planning : LRP ; international journal of …
44
(
2011
)
1
,
pp. 26-41
Persistent link: https://www.econbiz.de/10008907093
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