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Effects, role and significance
City branding : theory and cases
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Branding Chinese mega-cities : policies, practices and positioning
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Journal of business research : JBR
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The journal of brand management : an international journal
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Strategic place branding methodologies and theory for tourist attraction
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Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
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Innovatives Markenmanagement
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Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
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Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
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Tourism management : research, policies, practice
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Destination branding : creating the unique destination proposition
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Difu-Beiträge zur Stadtforschung
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Event tourism and destinations : case studies and best practice
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International journal of leisure and tourism marketing : IJLTM
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Journal of marketing management : MM
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
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Arbeitspapiere des Fachgebietes BWL, Marketing
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Brands and branding geographies
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European journal of marketing : EJM
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Hamburger Schriften zur Marketingforschung
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International journal of business and globalisation : IJBG
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Kooperatives Stadtmarketing : Konzepte, Strategien und Instrumente zur Erhöhung der Attraktivität einer Stadt
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Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
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Marketing theory
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Neue Schriften des Deutschen Städtetages
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Schriften zur Wirtschaftsförderung
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StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
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Strategic marketing in tourism services
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The marketing review
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Urban regeneration, arts programming and major events : Glasgow 1990, Sydney 2000 and Barcelona 2004
García, Beatriz
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2010
Persistent link: https://www.econbiz.de/10003914338
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Urban revitalization : the use of festive time strategies
Hughes, George
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2010
Persistent link: https://www.econbiz.de/10003914368
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