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~subject:"Lebensmitteleinzelhandel"
~person:"Biswas, Dipayan"
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Lebensmitteleinzelhandel
Consumer behaviour
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Einzelhandel
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Ladengestaltung
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Retail trade
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Store design
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Retail atmospherics
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Ambient music
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Beziehungsmarketing
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Color
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Dienstleistungsqualität
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Food retailing
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Food sales
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Food trade
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Gold
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In-store experience
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Lebensmittel
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Lebensmittelhandel
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Music
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Musikwirtschaft
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Payment behavior and tipping
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Relationship marketing
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Retail ambience
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Retail environment
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Retail strategy
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Biswas, Dipayan
Kotzab, Herbert
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Teller, Christoph
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Campo, Katia
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Caruso, William
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Journal of the Academy of Marketing Science
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Sounds like a healthy retail atmospheric strategy : effects of ambient music and background noise on food sales
Biswas, Dipayan
;
Lund, Kaisa
;
Szocs, Courtney
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 37-55
Persistent link: https://www.econbiz.de/10011996684
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