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subject:"Marketingmanagement"
~isPartOf:"Faculty & research / Insead : working paper series"
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Marketingmanagement
Competitive strategy
19
Wettbewerbsstrategie
19
Market entry
8
Markteintritt
8
Theorie
8
Theory
8
Marketing management
5
Kreislaufwirtschaft
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Recycling
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Corporate planning
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Forschung
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Innovation
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Interessenpolitik
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Lobbying
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Market mechanism
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Market segmentation
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Market structure
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Marktmechanismus
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Marktsegmentierung
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Marktstruktur
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Product design
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Product differentiation
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Product recovery
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Produktgestaltung
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Strategic management
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Strategisches Management
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Ausländische Tochtergesellschaft
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Boulding, William
3
Christen, Markus
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Atasu, Atalay
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Sárváry, Miklós
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Van Wassenhove, Luk N.
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INSEAD
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Faculty & research / Insead : working paper series
Europäische Hochschulschriften / 5
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Journal of business research : JBR
7
Schriften zu Marketing und Management
6
Journal of strategic marketing
5
European business review : EBR ; the official journal of the International Management Centres, Europe
4
European journal of marketing : EJM
4
Gabler Edition Wissenschaft
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Berichte aus der Betriebswirtschaft
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
3
International journal of business and globalisation : IJBG
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International journal of wine business research : IJWBR
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Journal of business economics : JBE
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Springer eBook Collection / Business and Economics
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SpringerLink / Bücher
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Baltic journal of management
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Business horizons
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DUV / Wirtschaftswissenschaft
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Evolving and emerging issues in marketing strategy
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
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Hamburger Schriften zur Marketingforschung
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of hospitality management
2
International journal of management & enterprise development : IJMED
2
International journal of trade and global markets
2
International review on public and non-profit marketing
2
Journal of East European management studies : JEEMS
2
Journal of business case studies
2
Journal of international marketing
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
Kohlhammer Edition Marketing
2
LEA's communication series
2
Management decision : MD
2
Marketing letters : a journal of research in marketing
2
Modern economy
2
Schriftenreihe Management - Forschung und Praxis
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ECONIS (ZBW)
5
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1
Remanufacturing as a marketing strategy
Atasu, Atalay
(
contributor
);
Sárváry, Miklós
(
contributor
)
-
2006
-
Rev.
Persistent link: https://www.econbiz.de/10003564699
Saved in:
2
Remanufacturing as a marketing strategy
Atasu, Atalay
(
contributor
);
Sárváry, Miklós
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003364525
Saved in:
3
Pioneering advantage and product line breadth : do demand, cost and profitability effects differ across consumer and industrial goods?
Boulding, William
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002808200
Saved in:
4
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001631879
Saved in:
5
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001632579
Saved in:
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