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subject:"Marketingmanagement"
~isPartOf:"Gabler Edition Wissenschaft / Marken- und Produktmanagement"
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Marketingmanagement
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
Europäische Hochschulschriften / 5
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Journal of business research : JBR
7
Schriften zu Marketing und Management
6
Faculty & research / Insead : working paper series
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Journal of strategic marketing
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European business review : EBR ; the official journal of the International Management Centres, Europe
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European journal of marketing : EJM
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Gabler Edition Wissenschaft
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Berichte aus der Betriebswirtschaft
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International journal of business and globalisation : IJBG
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International journal of wine business research : IJWBR
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Journal of business economics : JBE
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Springer eBook Collection / Business and Economics
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SpringerLink / Bücher
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Baltic journal of management
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Business horizons
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DUV / Wirtschaftswissenschaft
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Evolving and emerging issues in marketing strategy
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Hamburger Schriften zur Marketingforschung
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of hospitality management
2
International journal of management & enterprise development : IJMED
2
International journal of trade and global markets
2
International review on public and non-profit marketing
2
Journal of East European management studies : JEEMS
2
Journal of business case studies
2
Journal of international marketing
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
Kohlhammer Edition Marketing
2
LEA's communication series
2
Management decision : MD
2
Marketing letters : a journal of research in marketing
2
Modern economy
2
Schriftenreihe Management - Forschung und Praxis
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ECONIS (ZBW)
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Unternehmensinterne Erfolgsfaktoren von Markentransfers : eine ressourcenorientierte Betrachtung von weiten Markentransfers
Baumüller, Nicole
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003637074
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2
Portfolio-Werbung : eine Technik zur Stärkung von Dachmarken in komplexen Markenarchitekturen
Goertz, Susanne
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003438704
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3
Portfolio-Werbung : Eine Technik zur Stärkung von Dachmarken in komplexen Markenarchitekturen
Goertz, Susanne
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515512
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