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~language:"eng"
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Search: subject_exact:"Suchmaschinenanbieter"
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1
Envelopment lessons to manage digital platforms : the cases of Google and Yahoo
Müller, Christopher Nicolas
;
Kijl, Björn
;
Visnjic …
- In:
Strategic change
27
(
2018
)
2
,
pp. 139-149
Persistent link: https://www.econbiz.de/10011973393
Saved in:
2
Paid advertising : search, social and affiliate
Gatautis, Rimantas
;
Vitkauskaitė, Elena
- In:
Digital and social media marketing : a results-driven …
,
(pp. 238-259)
.
2017
Persistent link: https://www.econbiz.de/10011582714
Saved in:
3
Google : mission, vision & the strategic challenges
Muan-Oum, A.
-
2015
Persistent link: https://www.econbiz.de/10011350467
Saved in:
4
Corporate social responsibility in cyberspace : selling out to autocratic regimes : implications from the case of Google corporation in China
Morris, Susan C.
- In:
Principles and strategies to balance ethical, social …
,
(pp. 183-204)
.
2013
Persistent link: https://www.econbiz.de/10009748470
Saved in:
5
The Google Online Marketing Challenge : a transnational comparison of classroom learning with real clients, real money, and real advertising campaigns
Tuzovic, Sven
;
Wetsch, Lyle
;
Murphy, Jamie
-
2012
Persistent link: https://www.econbiz.de/10009575978
Saved in:
6
Business under threat, technology under attack, ethics under fire : the experience of Google in China
Tan, Justin
;
Tan, Anna E.
- In:
Journal of business ethics : JOBE
110
(
2012
)
4
,
pp. 469-479
Persistent link: https://www.econbiz.de/10009678839
Saved in:
7
Investor information demand : evidence from Google searches around earnings announcements
Drake, Michael S.
;
Roulstone, Darren T.
;
Thornock, Jacob R.
- In:
Journal of accounting research
50
(
2012
)
4
,
pp. 1001-1040
Persistent link: https://www.econbiz.de/10009611718
Saved in:
8
Search engine marketing in small and medium companies : status quo and perspectives
Alby, Tom
;
Funk, Burkhardt
- In:
E-business managerial aspects, solutions and case studies
,
(pp. 206-221)
.
2011
Persistent link: https://www.econbiz.de/10009158246
Saved in:
9
The Google online marketing challenge : a transnational comparison of classroom learning with real clients, real money, and real advertising campaigns
Tuzovic, Sven
;
Wetsch, Lyle
;
Murphy, Jamie
- In:
Cases on innovations in educational marketing : …
,
(pp. 46-65)
.
2011
Persistent link: https://www.econbiz.de/10009406231
Saved in:
10
Examining the performance of Google and AltaVista through the lens of the Cube One framework
Kopelman, Richard E.
;
Chiou, Andy Y.
- In:
Global business and organizational excellence : a …
29
(
2009/10
)
6
,
pp. 38-49
Persistent link: https://www.econbiz.de/10008660346
Saved in:
11
Google : organising the worlds' information
Stockport, Gary J.
- In:
International journal of technology marketing : IJTMkt
5
(
2010
)
1
,
pp. 27-43
Persistent link: https://www.econbiz.de/10003991602
Saved in:
12
How social motivation enhances economic activity and incentives in the Google Answers knowledge sharing market
Rafaeli, Sheizaf
;
Raban, Daphne R.
;
Ravid, Gilad
- In:
International journal of knowledge and learning
3
(
2007
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003451206
Saved in:
13
An examination on the integration of technological and business innovation : cases of Yahoo! and Google
Lan, Ping
;
Hutcheson, Gregory A.
;
Markov, Yavor
; …
- In:
International journal of technology marketing : IJTMkt
2
(
2007
)
4
,
pp. 295-315
Persistent link: https://www.econbiz.de/10003617638
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