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~subject:"Lieferantenmanagement"
~isPartOf:"Asia Pacific business review"
~isPartOf:"Services marketing quarterly"
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The moderating roles of status of B2B evaluator and dependence in the switching costs : switching intentions : performance causal chain in Korea
Ha, Hong Youl
- In:
Asia Pacific business review
23
(
2017
)
3
,
pp. 420-437
Persistent link: https://www.econbiz.de/10012153983
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Switching costs and ad agency-client relationship longevity : an exploratory study
Davies, Mark A. P.
;
Prince, Melvin
- In:
Services marketing quarterly
32
(
2011
)
2
,
pp. 146-159
Persistent link: https://www.econbiz.de/10009126359
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