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~person:"Ratten, Vanessa"
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Search: subject_exact:"TAM (Technology acceptance model)"
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
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Evolution of innovation management : trends in an international context
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Social cognitive theory and the technology acceptance model in the cloud computing context : the role of social networks, privacy concerns and behavioural advertising
Ratten, Vanessa
- In:
Adoption of innovation : balancing internal and …
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(pp. 43-56)
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2015
Persistent link: https://www.econbiz.de/10011301932
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The evolution of mobile social networks through technological innovation
Ratten, Vanessa
- In:
Evolution of innovation management : trends in an …
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(pp. 132-150)
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2013
Persistent link: https://www.econbiz.de/10009705673
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