//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of media business studies"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"TV-Nutzung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
USA
Fernsehnutzung
2
Television usage
2
1926-2011
1
Broadcasting finance
1
Fernsehwerbung
1
Finland
1
Finnland
1
Rundfunkfinanzierung
1
Television advertising
1
United States
1
Welt
1
World
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Klopfenstein, Bruce C.
1
Published in...
All
Journal of media business studies
Journal of advertising research
3
Working paper / National Bureau of Economic Research, Inc.
3
Journal of sport management : the official journal of the North American Society of Sport Management
2
DUV / Sozialwissenschaft
1
Discussion papers / CEPR
1
JMM : the international journal on media management
1
NBER working paper series
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The conumdrum of emerging media and television advertising clutter
Klopfenstein, Bruce C.
- In:
Journal of media business studies
8
(
2011
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10009579038
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->