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language:"eng"
~subject:"Clusteranalyse"
~person:"Sondhi, Neena"
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Clusteranalyse
Consumer behaviour
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Market segmentation
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Marktsegmentierung
4
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3
cluster analysis
3
Emerging economies
2
Schwellenländer
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emerging markets
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Chocolate consumption
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adult consumers
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attribute based perceptual map
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market segmentation
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Sondhi, Neena
Tkaczynski, Aaron
7
Dolnicar, Sara
5
DeSarbo, Christian F.
3
Leisch, Friedrich
3
Parsad, Chandan
3
Prashar, Sanjeev
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Prebensen, Nina K.
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Rundle-Thiele, Sharyn
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DeSarbo, Wayne
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DeSarbo, Wayne D.
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DeSarbo, Wayne S.
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Denizci Guillet, Basak
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Deshmukh, Arun Kumar
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Eusébio, Celeste
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Vijay, T. Sai
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Ahuja, Vandana
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Akhondzadeh-Noughabi, Elham
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Albaum, Gerald S.
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Alhothali, Ghada Talat
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Alkan, Leyla
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International journal of logistics economics and globalisation
1
International journal of management practice : IJMP
1
Journal of food products marketing
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ECONIS (ZBW)
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Consumption of organic food products : an emerging market perspective
Sondhi, Neena
- In:
International journal of management practice : IJMP
10
(
2017
)
1
,
pp. 30-48
Persistent link: https://www.econbiz.de/10011723465
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2
Segmenting and profiling the chocolate consumer : an emerging market perspective
Sondhi, Neena
;
Chawla, Deepak
- In:
Journal of food products marketing
23
(
2017
)
2
,
pp. 123-143
Persistent link: https://www.econbiz.de/10011708107
Saved in:
3
Segmenting the urban Indian online buyer : an exploratory study
Sondhi, Neena
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 145-160
Persistent link: https://www.econbiz.de/10011472329
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