//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Article in journal"
~subject:"Virales Marketing"
~person:"Duan, Wenjing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Teleshopping"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Virales Marketing
E-commerce
3
Electronic Commerce
3
Online retailing
3
Online-Handel
3
Social Web
3
Social web
3
Viral marketing
3
Consumer behaviour
2
Internet marketing
2
Konsumentenverhalten
2
Online-Marketing
2
Advertising effects
1
Digital platform
1
Digitale Plattform
1
Distribution channel
1
Electronic word-of-mouth
1
Long tail
1
Market concentration
1
Online retail sales
1
Online user reviews
1
Platform concentration
1
Product differentiation
1
Product quality
1
Product variety
1
Produktdifferenzierung
1
Produktqualität
1
Quantile regression
1
Software
1
Software download
1
Superstar
1
Unternehmenskonzentration
1
User-generated content
1
Valence equality
1
Vertriebsweg
1
Volume equality
1
Werbewirkung
1
Word-of-mouth
1
clickstream data
1
digital advertising
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Duan, Wenjing
Law, Chun Hung Roberts
12
Kim, Jong Min
7
Li, Hengyun
6
Ye, Qiang
6
Filieri, Raffaele
5
Wu, Luorong
5
Bradley, Graham L.
4
Chakraborty, Uttam
4
Cui, Geng
4
Dens, Nathalie
4
Furner, Christopher P.
4
Mattila, Anna S.
4
Pelsmacker, Patrick de
4
Roy, Gobinda
4
Balaji, M. S.
3
Bhat, Savita
3
Bond, Samuel D.
3
Brandes, Leif
3
Chong, Alain Yee Loong
3
Datta, Biplab
3
Flavián Blanco, Carlos
3
Fong, Lawrence Hoc Nang
3
Hu, Nan
3
Law, Rob
3
Liang, Sai
3
Liu, Ling
3
Liu, Qihua
3
Liu, Yong
3
Maslowska, Ewa
3
Moro, Sérgio
3
Pavlou, Paul A.
3
Peng, Ling
3
Proserpio, Davide
3
Raghunathan, Srinivasan
3
Ravula, Prashanth
3
Riquelme, Isabel P.
3
Román, Sergio
3
Shen, Han
3
Sparks, Beverley A.
3
more ...
less ...
Published in...
All
Electronic commerce research and applications
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of management information systems : JMIS
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The comparative performance of online referral channels in e-commerce
Duan, Wenjing
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
38
(
2021
)
3
,
pp. 828-854
Persistent link: https://www.econbiz.de/10012804178
Saved in:
2
When products receive reviews across platforms : studying the platform concentration of electronic word-of-mouth
Chen, Hong
;
Duan, Wenjing
;
Zhou, Wenqi
- In:
Information & management : the internat. journal of …
58
(
2021
)
8
,
pp. 1-12
Persistent link: https://www.econbiz.de/10013191942
Saved in:
3
Online user reviews, product variety, and the long tail : an empirical investigation on online software downloads
Zhou, Wenqi
;
Duan, Wenjing
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 275-289
Persistent link: https://www.econbiz.de/10009730238
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->