//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"European journal of marketing : EJM"
~isPartOf:"The Global Gambling Industry : Structures, Tactics, and Networks of Impact"
~isPartOf:"Jahrbuch Seniorenmarketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Test market"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Test market
3
Testmarkt
3
Promotional materials
2
Werbemittel
2
Advertising
1
Consumer motivation
1
Digital platform
1
Digitale Plattform
1
Elderly people
1
Fast Food
1
Fast food
1
Gambling
1
Glücksspiel
1
Internet
1
Kaufmotiv
1
Media usage
1
Mediennutzung
1
Regulation
1
Regulierung
1
Sales promotion
1
Software
1
Spain
1
Spanien
1
Target group
1
Utilitarianism
1
Utilitarismus
1
Verkaufsförderung
1
Welt
1
Werbung
1
World
1
Zielgruppe
1
Ältere Menschen
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Aufsatz im Buch
1
Book section
1
Language
All
English
2
German
1
Author
All
Casey, Donal
1
Delgado-Ballester, Elena
1
Palazon, Mariola
1
Wild, Alexander
1
Published in...
All
European journal of marketing : EJM
The Global Gambling Industry : Structures, Tactics, and Networks of Impact
Jahrbuch Seniorenmarketing
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
3
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
3
Fundamentals of marketing research ; Vol. 3
2
Handbuch Kommunikationsmanagement
2
Hochschulschriften zur Betriebswirtschaftslehre
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
2
SpringerLink / Bücher
2
Barcelona GSE working paper series : working paper
1
Basler Schriften zum Marketing
1
Die Betriebswirtschaft : DBW
1
Discussion paper / Center for Economic Research, Tilburg University
1
Diskussionsbeiträge der Mercator School of Management der Universität Duisburg-Essen, Campus Duisburg
1
Essays in experimental economics : decisions, beliefs, and market behavior in finance
1
Fundamentals of marketing research ; Vol. 2
1
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
1
Gabler Edition Wissenschaft
1
Handbook on cross-cultural marketing
1
IAB-Forschungsbericht : aktuelle Ergebnisse aus der Projektarbeit des Instituts für Arbeitsmarkt- und Berufsforschung
1
International journal of advertising : the quarterly review of marketing communications
1
Involving customers in new service development
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of econometrics
1
Journal of economics & management strategy : JEMS
1
Journal of international consumer marketing
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing : ZFP ; journal of research and management
1
Preprint / Fakultät für Wirtschaftswissenschaft der Otto-von-Guericke-Universität Magdeburg
1
Psychology & marketing
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
RatSWD Working Paper
1
Reihe: Marketing : MAR
1
Schriftenreihe der ASI - Arbeitsgemeinschaft Sozialwissenschaftlicher Institute
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
The Sage handbook of advertising
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The role and influence of test houses in gambling regulation and markets
Casey, Donal
- In:
The Global Gambling Industry : Structures, Tactics, and …
,
(pp. 165-178)
.
2022
Persistent link: https://www.econbiz.de/10013342924
Saved in:
2
Hedonic or utilitarian premiums : does it matter?
Palazon, Mariola
;
Delgado-Ballester, Elena
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1256-1275
Persistent link: https://www.econbiz.de/10009787179
Saved in:
3
"Marktforschung plus" integriert Werbung und Imagepflege - Seniorenscouts : der persönliche Draht macht Silber-Surfer zu Verbündeten
Wild, Alexander
- In:
Jahrbuch Seniorenmarketing
3
(
2008/09
),
pp. 179-204
Persistent link: https://www.econbiz.de/10003714840
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->