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isPartOf:"International journal of Chinese culture and management : IJCCM"
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Artists
3
Celebrity endorsement
3
Celebrity-Werbung
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Künstler
3
Music
3
Musik
3
China
2
Frauen
2
Gender studies
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Music industry
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Musikwirtschaft
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Women
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Fung, Anthony Y. H.
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Groenewegen, Jeroen
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Lin, Fu-mei
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International journal of Chinese culture and management : IJCCM
Psychology & marketing
33
Journal of business research : JBR
27
Journal of advertising research
15
Journal of promotion management : JPM
14
International journal of advertising : the review of marketing communications
13
Journal of promotion management : innovations in planning and applied research
13
International journal of advertising : the quarterly review of marketing communications
12
Journal of marketing management : MM
12
International journal of sports marketing & sponsorship
11
Journal of marketing communications
11
Journal of retailing and consumer services
10
Marketing letters : a journal of research in marketing
10
The journal of product & brand management
10
Marketing intelligence & planning
9
The journal of brand management : an international journal
9
Young consumers : insight and ideas for responsible marketers
9
Journal of advertising : official publication of the American Academy of Advertising
7
Journal of global marketing
7
European journal of marketing : EJM
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
International journal of sport management and marketing : IJSMM
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
Celebrity, convergence and transformation
5
Global business review
5
International journal of hospitality management
5
Journal of advertising
5
Journal of current issues and research in advertising
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
SpringerLink / Bücher
5
Asia Pacific journal of marketing and logistics
4
Health marketing quarterly
4
International journal of Indian culture and business management
4
International journal of internet marketing and advertising : IJIMA
4
International review on public and non-profit marketing
4
Journal of business ethics : JOBE
4
Journal of customer behaviour
4
Journal of international consumer marketing
4
Journal of marketing theory and practice
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Branding strategies and celebrity economy : a study of Mandarin pop music in the digital age
Lin, Fu-mei
- In:
International journal of Chinese culture and management …
2
(
2009
)
3
,
pp. 221-234
Persistent link: https://www.econbiz.de/10003924587
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2
Rocking gender values : Sammi Cheng's androgynous persona
Fung, Anthony Y. H.
- In:
International journal of Chinese culture and management …
2
(
2009
)
3
,
pp. 235-247
Persistent link: https://www.econbiz.de/10003924589
Saved in:
3
Faye Wong : stardom in Chinese popular music
Groenewegen, Jeroen
- In:
International journal of Chinese culture and management …
2
(
2009
)
3
,
pp. 248-262
Persistent link: https://www.econbiz.de/10003924590
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