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type_genre:"Fallstudie"
~subject:"Geschäftsmodell"
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BTE-Fachdokumentation
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Digital and social media marketing : a results-driven approach
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Journal of fashion marketing and management
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Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
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Understanding digital and Social Media Marketing concepts
Gatautis, Rimantas
- In:
Digital and social media marketing : a results-driven …
,
(pp. 21-43)
.
2017
Persistent link: https://www.econbiz.de/10011582658
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2
Fast fashion companies coping with internationalization : driving the change or changing the model?
Runfola, Andrea
;
Guercini, Simone
- In:
Journal of fashion marketing and management
17
(
2013
)
2
,
pp. 190-205
Persistent link: https://www.econbiz.de/10009771279
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3
Changing the Model : HUGO BOSS wandelt sich vom statischen Wholesale-Unternehmen zum dynamischen Retailer
Hake, Bernd
;
Hüsgen, Kathrin
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 345-368)
.
2013
Persistent link: https://www.econbiz.de/10009748401
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4
Der Erfolg vertikaler Flächenkonzepte
2010
Persistent link: https://www.econbiz.de/10014289353
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