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~subject:"theory of reasoned action"
~subject:"Deutschland"
~person:"Korgaonkar, Pradeep K."
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theory of reasoned action
Deutschland
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Korgaonkar, Pradeep K.
Menrad, Klaus
4
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3
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Journal of marketing management : MM
2
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ECONIS (ZBW)
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Understanding consumers' social networking site usage
Gironda, John T.
;
Korgaonkar, Pradeep K.
- In:
Journal of marketing management : MM
30
(
2014
)
5/6
,
pp. 571-605
Persistent link: https://www.econbiz.de/10010376923
Saved in:
2
Online piracy in the context of routine activities and subjective norms
Petrescu, Maria
;
Gironda, John T.
;
Korgaonkar, Pradeep K.
- In:
Journal of marketing management : MM
34
(
2018
)
3/4
,
pp. 314-346
Persistent link: https://www.econbiz.de/10011883373
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