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~subject:"Strategic management"
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Strategic management
Cosmetics industry
137
Kosmetikindustrie
137
Deutschland
35
Germany
35
Cosmetics
18
Kosmetik
18
USA
16
United States
15
Beiersdorf AG
12
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12
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12
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11
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Unternehmensgeschichte
11
Consumer behaviour
10
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Marketingmanagement
9
Strategisches Management
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Parfüm
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Theorie
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Theory
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Welt
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World
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Advertising planning
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English
7
German
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Barraquier, Anne
1
Boehe, Dirk Michael
1
Collin, Béatrice
1
Delplancke, Jean-François
1
Gino, Francesca
1
Lazzarini, Sérgio Giovanetti
1
Mondal, Ronita
1
Pongeluppe, Leandro Simões
1
Pötzl, Julian
1
Schilling, Robert
1
Tournois, Laurent
1
Tskhovrebov, Victor
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British journal of management : BJM
1
Fontys Venlo - publication of applied sciences
1
Harvard business review : HBR
1
Journal of business strategy
1
Multinationals in Latin America : case studies
1
Renaissance Capital / Consumer sector: coverage initiation
1
Schriftenreihe Logistik-Management in Forschung und Praxis
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ECONIS (ZBW)
9
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1
L' Oréal : la beauté de la stratégie
Collin, Béatrice
;
Delplancke, Jean-François
-
2015
Persistent link: https://www.econbiz.de/10011299275
Saved in:
2
Natura and the development of a sustainable supply chain in the Amazon region
Boehe, Dirk Michael
;
Pongeluppe, Leandro Simões
; …
- In:
Multinationals in Latin America : case studies
,
(pp. 49-71)
.
2014
Persistent link: https://www.econbiz.de/10011707248
Saved in:
3
Mass market leadership and shampoo wars : the L'Oréal strategy
Tournois, Laurent
- In:
Journal of business strategy
34
(
2013
)
1
,
pp. 4-14
Persistent link: https://www.econbiz.de/10009718489
Saved in:
4
Fighting a government threat
Gino, Francesca
- In:
Harvard business review : HBR
91
(
2013
)
3
,
pp. 123-125
Persistent link: https://www.econbiz.de/10009724061
Saved in:
5
Manufacturing network development in fast-moving consumer goods industries
Schilling, Robert
-
2012
Persistent link: https://www.econbiz.de/10009627124
Saved in:
6
Strategic brand management : key factors of building a successful brand illustrated in a dove case study
Mondal, Ronita
-
2012
Persistent link: https://www.econbiz.de/10012878739
Saved in:
7
Ethical behaviour in practice : decision outcomes and strategic implications
Barraquier, Anne
- In:
British journal of management : BJM
22
(
2011
),
pp. 28-46
Persistent link: https://www.econbiz.de/10008907099
Saved in:
8
Kalina: looking good!
Zagvozdina, Natasha
;
Tskhovrebov, Victor
-
2003
Persistent link: https://www.econbiz.de/10002074599
Saved in:
9
Strategien zur vertikalen Hersteller-Händler Kooperation in der Konsumgüterindustrie : ein Modell auf Basis des Informationsaustausches
Pötzl, Julian
-
2001
Persistent link: https://www.econbiz.de/10001565588
Saved in:
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