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type_genre:"Fallstudie"
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Search: subject_exact:"Toiletries industry"
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Cosmetics industry
27
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8
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6
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Harvard business review : HBR
3
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2
An introduction to industrial service design
1
Case studies in Asian management
1
Corporate social responsibility : a case study approach
1
Die Kampagnenmacher : die neuen Instrumente und Strategien erfolgreicher Stakeholder-Dialoge
1
Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
1
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Fontys Venlo - publication of applied sciences
1
Gabler Lehrbuch
1
Gabler-Lehrbuch
1
Global business and organizational excellence : a review of research & best practices
1
International journal of management concepts and philosophy : IJMCP
1
International journal of quality & reliability management
1
Management research : the journal of the Iberoamerican Academy of Management
1
Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
1
Marketing management : a cultural perspective
1
Marketing through minefields
1
Schriftenreihe Logistik-Management in Forschung und Praxis
1
Supply chain management
1
The challenge of BRIC multinationals
1
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
1
Working across cultures : ethical perspectives for intercultural management
1
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ECONIS (ZBW)
27
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1
How service design thinking empowers the evolution of corporate human resources
Oosterom, Arne van
;
Steckiw, Michal
;
Martini, Adolfo
- In:
An introduction to industrial service design
,
(pp. 97-101)
.
2017
Persistent link: https://www.econbiz.de/10011582221
Saved in:
2
Natura - the international expansion of Brazilian cosmetics leader Natura : in search of a European scent
Dornelas, Bettysa
;
Esteves, Felipe
;
Carneiro, Jorge …
- In:
The challenge of BRIC multinationals
,
(pp. 317-347)
.
2017
Persistent link: https://www.econbiz.de/10011583731
Saved in:
3
Oriflame CIS : the successful evolution of a regional subsidiary's mandate
Gurkov, Igorʹ B.
- In:
Global business and organizational excellence : a …
35
(
2015/2016
)
4
,
pp. 44-54
Persistent link: https://www.econbiz.de/10011484243
Saved in:
4
Generational perceptions of pro-environmental packaging advantages : a case study of the packaging innovation of "compressed" deodorants in Germany
Besier, Susanna
- In:
Umweltwirtschaftsforum : uwf ; die …
23
(
2015
)
4
,
pp. 315-321
Persistent link: https://www.econbiz.de/10011534705
Saved in:
5
Shiseido in China : when politics interferes with business
Lazrak, Kaoutar
- In:
Case studies in Asian management
,
(pp. 67-84)
.
2014
Persistent link: https://www.econbiz.de/10010235395
Saved in:
6
Fighting a government threat
Gino, Francesca
- In:
Harvard business review : HBR
91
(
2013
)
3
,
pp. 123-125
Persistent link: https://www.econbiz.de/10009724061
Saved in:
7
Making up exploitation: direct selling, cosmetics and forms of precarious labour in modern Brazil
Abílio, Ludmila Costhek
- In:
International journal of management concepts and …
6
(
2012
)
1/2
,
pp. 59-70
Persistent link: https://www.econbiz.de/10009576929
Saved in:
8
Dove in Russia : the role of culture in advertising success
Tolstikova, Natalia
- In:
Marketing management : a cultural perspective
,
(pp. 78-92)
.
2012
Persistent link: https://www.econbiz.de/10009507179
Saved in:
9
Supplier selection using QFD : a consumer products case study
Tidwell, Angela
;
Sutterfield, J. Scott
- In:
International journal of quality & reliability management
29
(
2012
)
3
,
pp. 284-294
Persistent link: https://www.econbiz.de/10009530907
Saved in:
10
Manufacturing network development in fast-moving consumer goods industries
Schilling, Robert
-
2012
Persistent link: https://www.econbiz.de/10009627124
Saved in:
11
The growth opportunity that lies next door
Jones, Geoffrey
- In:
Harvard business review : HBR
90
(
2012
)
7/8
,
pp. 141-145
Persistent link: https://www.econbiz.de/10009568112
Saved in:
12
Strategic brand management : key factors of building a successful brand illustrated in a dove case study
Mondal, Ronita
-
2012
Persistent link: https://www.econbiz.de/10012878739
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13
A model in an economic upheaval : questioning of values in the market economy? ; decision making and leadership in the transformation process of an East German company
Popkes, Gerrit
;
Rieger, Kati
- In:
Working across cultures : ethical perspectives for …
,
(pp. 169-190)
.
2011
Persistent link: https://www.econbiz.de/10009010237
Saved in:
14
International brand management : the example of Nivea in Russia
Geigenmüller, Anja
;
Enke, Margit
- In:
Fallstudien zum Internationalen Management : Grundlagen …
,
(pp. 479-492)
.
2011
Persistent link: https://www.econbiz.de/10009307554
Saved in:
15
Wie sorgfältig muss eine Due Diligence sein?
Gladkov, Sabine Alexandra
- In:
Harvard-Business-Manager : das Wissen der Besten
32
(
2010
)
4
,
pp. 86-91
Persistent link: https://www.econbiz.de/10003956406
Saved in:
16
The activity of Natura from the perspective of sustainable development and of corporate social responsibility
Sambiase Lombardi, Marta Fabiano
;
Camargo Leal, Carla
; …
- In:
Management research : the journal of the Iberoamerican …
8
(
2010
)
3
,
pp. 165-182
Persistent link: https://www.econbiz.de/10008806139
Saved in:
17
Dove : Demokratisierung des Schönheitsideals als Differenzierungsinstrument
Fehling, Tina
- In:
Erfolgreiche Markendifferenzierung : Strategie und …
,
(pp. 352-370)
.
2010
Persistent link: https://www.econbiz.de/10003925034
Saved in:
18
Der große Sprung in die Konzernzentrale
Nohria, Nitin
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
3
,
pp. 24-30
Persistent link: https://www.econbiz.de/10003806497
Saved in:
19
Sticking to core values : the case of The Body Shop
Ven, Bert van de
;
Nijhof, André
;
Jeurissen, Ronald
- In:
Corporate social responsibility : a case study approach
,
(pp. 59-78)
.
2009
Persistent link: https://www.econbiz.de/10003879719
Saved in:
20
From regional star to global leader
Nohria, Nitin
- In:
Harvard business review : HBR
87
(
2009
)
1
,
pp. 33-36
Persistent link: https://www.econbiz.de/10003817644
Saved in:
21
Informationsversorgung für das Re-Design der Supply Chain bei Kneipp
Bauer, Tino
;
Seuring, Stefan
- In:
Supply chain management
8
(
2008
)
1
,
pp. 39-45
Persistent link: https://www.econbiz.de/10003709890
Saved in:
22
The global brand face-off
Raman, Anand P.
- In:
Marketing through minefields
,
(pp. 91-120)
.
2008
Persistent link: https://www.econbiz.de/10003813884
Saved in:
23
Wenn Mut sich auszahlt : die "Dove Kampagne für wahre Schönheit"
Plehwe, Kerstin
- In:
Die Kampagnenmacher : die neuen Instrumente und …
,
(pp. 239-247)
.
2007
Persistent link: https://www.econbiz.de/10003741420
Saved in:
24
Hide 'n' seek : driving disruption in skincare
McGregor, Lyn
;
Potocki, James
- In:
Market research best practice : 30 visions for the …
,
(pp. 539-552)
.
2007
Persistent link: https://www.econbiz.de/10003551957
Saved in:
25
Integrativ-prozessuales Marketing : eine Einführung ; mit durchgehender Schwarzkopf & Henkel-Fallstudie
Mattmüller, Roland
-
2004
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10002127196
Saved in:
26
Integrativ-prozessuales Marketing : eine Einführung ; mit durchgehender Schwarzkopf &-Henkel-Fallstudie
Mattmüller, Roland
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001459425
Saved in:
27
Managemententwicklung zwischen Personen- und Personalentwicklung
Schöning, Helmuth
-
1999
Persistent link: https://www.econbiz.de/10001476682
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