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~isPartOf:"MSI reports : working paper series"
~isPartOf:"DUV : Wirtschaftswissenschaft"
~subject:"Musikwirtschaft"
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Musikwirtschaft
Bespielte Medien
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MSI reports : working paper series
DUV : Wirtschaftswissenschaft
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Hohenheimer volkswirtschaftliche Schriften
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Musikrezeption, Musikdistribution und Musikproduktion : der Wandel des Wertschöpfungsnetzwerks in der Musikwirtschaft
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2006 Business & Economics Society International Conference ; Vol. 1
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Ashgate popular and folk music series
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Creativity and the contemporary economy Niina Koivunen ... (eds.)
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Marketing effectiveness in the music download industry
Reimer, Kerstin
;
Rutz, Oliver J.
;
Pauwels, Koen H.
- In:
MSI reports : working paper series
(
2010
)
3
,
pp. 145-182
Persistent link: https://www.econbiz.de/10008841375
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2
Die CD-ROM-Technologie - Herausforderung für den deutschen Musikmarkt : ein Beitrag zum strategischen Marketing für Produktinnovationen
Schusser, Oliver W.
-
1997
Persistent link: https://www.econbiz.de/10000950855
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