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~isPartOf:"Gabler Edition Wissenschaft / Business-to-Business-Marketing"
~subject:"Consumer behaviour"
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Consumer behaviour
Lieferantenmanagement
26
Supplier relationship management
26
Theorie
16
Theory
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Deutschland
13
Germany
13
B-to-B-Marketing
7
Beschaffung
7
Business-to-business marketing
7
Procurement
7
Business-to-Business-Marketing
6
Transaction costs
5
Transaktionskosten
5
Asymmetric information
4
Asymmetrische Information
4
Automotive industry
4
Geschäftsverbindung
4
Industrieprodukt
4
Kfz-Industrie
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Beziehungsmarketing
3
Konsumentenverhalten
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Kraftfahrzeugzulieferindustrie
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Lieferant
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Market research
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Marketing
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Marktforschung
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Relationship marketing
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Systemgeschäft
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Anlagenbau
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Automobilzulieferindustrie
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Automotive supplier industry
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Betriebliches Informationssystem
2
Bewertung
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Beziehungsmanagement
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Bundling strategy
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Business intelligence system
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German
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Gräfe, Gernot
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Rosendahl, Thomas
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Stiegenroth, Henning
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
Industrial marketing management : the international journal for industrial and high-tech firms
53
The journal of business & industrial marketing
29
Journal of business research : JBR
22
Journal of retailing and consumer services
11
Journal of business-to-business marketing
9
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Journal of personal selling & sales management
6
Journal of the Academy of Marketing Science
6
SpringerLink / Bücher
6
International journal of production economics
5
Journal of strategic marketing
5
Service business
5
Australasian marketing journal
4
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
4
Marketing intelligence & planning
4
Springer eBook Collection / Business and Economics
4
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
4
The journal of product & brand management
4
The journal of services marketing
4
Basler Schriften zum Marketing
3
Business horizons
3
European journal of operational research : EJOR
3
International journal of internet marketing and advertising : IJIMA
3
Journal of customer behaviour
3
Journal of marketing
3
Journal of revenue and pricing management
3
The international journal of bank marketing : IJBM
3
The international review of retail, distribution and consumer research
3
The journal of brand management : an international journal
3
The service industries journal
3
American journal of agricultural economics
2
Berichte aus der Betriebswirtschaft
2
DICE discussion paper
2
Decision sciences : DS
2
Diskussionsbeiträge / Institut für Volkswirtschaftslehre, Universität der Bundeswehr München
2
Economies : open access journal
2
Electronic commerce research
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft / Marken- und Produktmanagement
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ECONIS (ZBW)
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Informationsqualität bei Transaktionen im Internet : eine informationsökonomische Analyse der Bereitstellung und Verwendung von Informationen im Internet
Gräfe, Gernot
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002678233
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2
Bedarfsspezifizierung bei individuellen Investitionsgütern : Interaktionsprozess zwischen Anbietern und Nachfragern
Stiegenroth, Henning
-
2000
Persistent link: https://www.econbiz.de/10001480796
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3
Kooperationsmanagement bei der Vermarktung von Telekommunikationsdiensten
Rosendahl, Thomas
-
1999
Persistent link: https://www.econbiz.de/10001401266
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