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person:"Kleinaltenkamp, Michael"
~subject:"Customer value"
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Customer value
Lieferantenmanagement
37
Supplier relationship management
37
Theorie
18
Theory
18
B-to-B-Marketing
16
Business-to-business marketing
16
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Deutschland
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Marketingmanagement
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Beschaffung
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Inter-firm cooperation
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Markenführung
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Physical distribution
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Preismanagement
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Kleinaltenkamp, Michael
Keränen, Joona
6
Eggert, Andreas
5
Anderson, James C.
4
Ulaga, Wolfgang
4
Baumann, Jasmin
3
Corsaro, Daniela
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Friend, Scott B.
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He, Jiaxun
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Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of Inter-Organizational Relationships
1
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ECONIS (ZBW)
5
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1
Rethinking customer-perceived value in business markets from an organizational perspective
Kleinaltenkamp, Michael
;
Eggert, Andreas
;
Kashyap, Vishal
; …
- In:
Journal of Inter-Organizational Relationships
28
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013460222
Saved in:
2
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
3
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
4
Unpacking value creation and capture in B2B relationships
Minerbo, Claudio
;
Kleinaltenkamp, Michael
;
Brito, Luiz …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 163-177
Persistent link: https://www.econbiz.de/10012490966
Saved in:
5
The bonding effects of relationship value and switching costs in industrial buyer-seller relationships : an investigation into role differences
Geiger, Ingmar
;
Durand, Aurélia
;
Saab, Samy
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10009513218
Saved in:
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