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~isPartOf:"Mobile Kommunikation : Wertschöpfung, Technologien, neue Dienste"
~person:"Müller, Christian D."
~person:"Hampe, Felix"
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Beziehungsmarketing
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Müller, Christian D.
Hampe, Felix
Reichwald, Ralf
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Mobile Kommunikation : Wertschöpfung, Technologien, neue Dienste
International journal of innovation and technology management
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ECONIS (ZBW)
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Mobiles Customer Relationship Management
Hampe, Felix
;
Schwabe, Gerhard
- In:
Mobile Kommunikation : Wertschöpfung, Technologien, …
,
(pp. 301-316)
.
2002
Persistent link: https://www.econbiz.de/10001701742
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2
Der Einfluss von "Mobile" auf das Management von Kundenbeziehungen und Personalisierung von Produkten und Dienstleistungen
Müller, Christian D.
;
Aschmoneit, Peter
;
Zimmermann, …
- In:
Mobile Kommunikation : Wertschöpfung, Technologien, …
,
(pp. 353-377)
.
2002
Persistent link: https://www.econbiz.de/10001701781
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