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~subject:"Brand management"
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International journal of retail & distribution management
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ECONIS (ZBW)
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Not for Everybody : die Erfolgsgeschichte von bruno banani
Jassner, Wolfgang
;
Fischbach, Gerhard
-
2013
-
1. Aufl.
Persistent link: https://www.econbiz.de/10010193005
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Impacts of in-store manufacturer brand expression on perceived value, relationship quality and attitudinal loyalty
Aurier, Philippe
;
Lanauze, Gilles Séré de
- In:
International journal of retail & distribution management
39
(
2011
)
11
,
pp. 810-835
Persistent link: https://www.econbiz.de/10009407694
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