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isPartOf:"Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing"
~isPartOf:"International journal of hospitality management"
~subject:"Internationales Marketing"
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Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing
International journal of hospitality management
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International corporate brand management : evaluating standardized corporate branding accross countries
Meierer, Markus
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2011
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1. Aufl.
Persistent link: https://www.econbiz.de/10008688658
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