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~person:"Schlegelmilch, Bodo B."
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Corporate headquarters
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Schlegelmilch, Bodo B.
Ambos, Björn
14
Nell, Phillip C.
12
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10
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9
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Li, Xuan
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Diversity in European marketing : text and cases
1
Dynamics of globalization : location-specific advantages or liabilities of foreignness?
1
International marketing review
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ECONIS (ZBW)
3
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MNEs' regional headquarters and their CSR agenda in the African context
Gruber, Verena
;
Schlegelmilch, Bodo B.
- In:
International marketing review
32
(
2015
)
5
,
pp. 576-602
Persistent link: https://www.econbiz.de/10011507120
Saved in:
2
How companies organize their European business : the role of regional headquarters
Schlegelmilch, Bodo B.
;
Ambos, Björn
- In:
Diversity in European marketing : text and cases
,
(pp. 195-218)
.
2012
Persistent link: https://www.econbiz.de/10009531585
Saved in:
3
The benefits of hierarchy? : exploring the effects of regional headquarters in multinational corporations
Nell, Phillip C.
;
Ambos, Björn
;
Schlegelmilch, Bodo B.
- In:
Dynamics of globalization : location-specific …
,
(pp. 85-106)
.
2011
Persistent link: https://www.econbiz.de/10009160428
Saved in:
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