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person:"Grönroos, Christian"
~person:"Gereffi, Gary"
~subject:"Service-dominant logic"
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Search: subject_exact:"Value stream mapping"
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Service-dominant logic
Betriebliche Wertschöpfung
70
Value creation
70
Globalisierung
33
Globalization
32
Developing countries
16
Entwicklungsländer
16
Welt
15
World
15
Value added
11
Wertschöpfung
11
Lieferkette
9
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9
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7
China
7
Customer integration
7
Dienstleistungsmarketing
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Kundenintegration
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Lieferantenmanagement
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Marketing theory
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Marketingtheorie
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Offshoring
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Regional cluster
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Regionales Cluster
7
Services marketing
7
Supplier relationship management
7
Wirtschaftskrise
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global value chains
7
Bekleidungsindustrie
6
Beziehungsmarketing
6
Clothing industry
6
Economic crisis
6
International production
6
Internationale Produktion
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Relationship marketing
6
Service-Dominant Logic
6
Außenhandel
5
Customer value
5
Foreign trade
5
Global value chains
5
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English
6
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Grönroos, Christian
Gereffi, Gary
Vargo, Stephen L.
16
Lusch, Robert F.
11
Edvardsson, Bo
8
Akaka, Melissa Archpru
6
Hughes, Tim
5
Hilton, Toni
4
Löbler, Helge
4
Ng, Irene
4
Ranjan, Kumar Rakesh
4
Skålén, Per
4
Tronvoll, Bård
4
Woratschek, Herbert
4
Balaji, M. S.
3
Blaschke, Michael
3
Busser, James A.
3
Corsaro, Daniela
3
Dahl, Andrew J.
3
Frow, Pennie
3
Gummerus, Johanna
3
Helkkula, Anu
3
Horbel, Chris
3
Jacob, Frank
3
Kaartemo, Valtteri
3
Kowalkowski, Christian
3
Parida, Vinit
3
Payne, Adrian
3
Peltier, James
3
Pfisterer, Lucas
3
Read, Stuart
3
Roth, Stefan
3
Shamim, Amjad
3
Shulga, Lenna V.
3
Vafeas, Mario
3
Ventura, Rafael
3
Aier, Stephan
2
Albinsson, Pia A.
2
Alexander Joseph Ibnu Wibowo
2
Alves, Helena
2
Andreu, Luisa
2
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European journal of marketing : EJM
1
Journal of marketing management : MM
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
Managing service quality : MSQ ; an international journal
1
Meddelanden från Svenska Handelshögskolan
1
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ECONIS (ZBW)
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1
Does communicating the customer's resource integrating role improve or diminish value proposition effectiveness?
Leroi-Werelds, Sara
;
Streukens, Sandra
;
Van …
- In:
Journal of service management
28
(
2017
)
4
,
pp. 618-639
Persistent link: https://www.econbiz.de/10011731212
Saved in:
2
Consumer dominant value creation : a theoretical response to the recent call for a consumer dominant logic for marketing
Anker, Thomas Boysen
;
Sparks, Leigh
;
Moutinho, Luiz
; …
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 532-560
Persistent link: https://www.econbiz.de/10011309583
Saved in:
3
Towards service logic : the unique contribution of value co-creation
Grönroos, Christian
-
2009
Persistent link: https://www.econbiz.de/10003932483
Saved in:
4
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
Saved in:
5
Critical service logic : making sense of value creation and co-creation
Grönroos, Christian
;
Voima, Päivi
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
2
,
pp. 133-150
Persistent link: https://www.econbiz.de/10009736682
Saved in:
6
Conceptualising value co-creation : a journey to the 1970s and back to the future
Grönroos, Christian
- In:
Journal of marketing management : MM
28
(
2012
)
13/14
,
pp. 1520-1534
Persistent link: https://www.econbiz.de/10009697985
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