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~type_genre:"Case study"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~subject:"Hong Kong"
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A benefit-based approach to market segmentation : a case study of an American specialty coffeehouse chain in Hong Kong
Tan, Amy Y. F.
;
Lo, Ada S. Y.
- In:
Journal of hospitality & tourism research : JHTR ; the …
32
(
2008
)
3
,
pp. 342-362
Persistent link: https://www.econbiz.de/10003747984
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