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~person:"Quach, Sara"
~subject:"Konsumentenverhalten"
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Sales promotion
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Quach, Sara
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Integrated marketing communications and their effects on customer switching intention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
1/2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011633577
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