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~type_genre:"Aufsatz im Buch"
~isPartOf:"The Oxford handbook of pricing management"
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The Oxford handbook of pricing management
Strategic corporate communication in the digital age
2
Aktuelle Managementstrategien zur Erweiterung der Erlösbasis von Krankenhäusern : mit innovativen Versorgungsansätzen zur Erlösoptimierung
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Brand the Future : systematische Markenentwicklung im B2B
1
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
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Channel strategies and marketing mix in a connected world
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Empirical studies on economics of innovation, public economics and management : proceedings of the 18th Eurasia business and economics society conference
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Exploring omnichannel retailing : common expectations and diverse realities
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Handbook of research on applied AI for international business and marketing applications
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Improving marketing strategies for private label products
1
Mathematics in business management : [International Conference on Mathematics in Engineering and Business Management during 9 - 10 March 2012, Chennai, India]
1
Practices for network management : in search of collaborative advantage
1
The Oxford handbook of managerial economics
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The Oxford handbook of strategic sales and sales management
1
The Oxford handbook of the economics of the biopharmaceutical industry
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Sales Promotions
Blattberg, Robert C.
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Briesch, Richard A.
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The Oxford handbook of pricing management
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2012
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