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Verpackung
5
Marktforschung
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Packaging
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Chandon, Pierre
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Deng, Xiaoyan
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Frank, Ronald E.
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Gu, Zheyin
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Journal of marketing research : JMR
Journal of retailing and consumer services
13
Journal of business research : JBR
11
Packaging for retail impact, with specific applications to the dairy, meat, candy, and baking industries
11
International journal of consumer studies
9
European journal of operational research : EJOR
8
Jahresheft der deutschen Fischwirtschaft
8
Journal of retailing
8
Multisensory packaging : designing new product experiences
8
Verpackungsrundschau : VR ; we are packaging
8
Zeitschrift für angewandte Umweltforschung
8
EIU special report
7
International journal of production economics
7
Journal of marketing
7
Packaging considerations for the marketing man
7
Psychology & marketing
7
Special report / the Economist Intelligence Unit
7
Wirtschaftlich verpacken : Praxis, Tendenzen, Ziele
7
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Marketing letters : a journal of research in marketing
6
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
6
Betriebs-Berater : BB
5
Informationen zur Umweltpolitik
5
International journal of retail & distribution management
5
International journal of wine business research : IJWBR
5
Journal of international consumer marketing
5
Marketing : ZFP ; journal of research and management
5
Zeitschrift für Umweltpolitik & Umweltrecht : ZfU ; Beiträge zur rechts-, wirtschafts- und sozialwissenschaftlichen Umweltforschung
5
Amfiteatru economic : an economic and business research periodical
4
Asia Pacific journal of marketing and logistics
4
Chemische Industrie : Zeitschrift für die Deutsche Chemiewirtschaft
4
Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
4
European journal of marketing : EJM
4
European research studies
4
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
4
Forum Ware : internationale Zeitschrift für Warenlehre
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal für Marktforschung
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Life-cycle management and trade
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ECONIS (ZBW)
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1
Quantity-discount-dependent consumer preferences and competitive nonlinear pricing
Gu, Zheyin
;
Yang, Sha
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1100-1113
Persistent link: https://www.econbiz.de/10008796518
Saved in:
2
Is your product on the right side? : the "location effect" on perceived product heaviness and package evaluation
Deng, Xiaoyan
;
Kahn, Barbara E.
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 725-738
Persistent link: https://www.econbiz.de/10003926905
Saved in:
3
Supersize in one dimension, downsize in three dimensions : effects of spatial dimensionality on size perceptions and preferences
Chandon, Pierre
;
Ordabayeva, Nailya
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 739-753
Persistent link: https://www.econbiz.de/10003926909
Saved in:
4
Household correlates of package-size proneness for grocery products
Frank, Ronald E.
;
Douglas, Susan P.
;
Polli, Ronaldo E.
- In:
Journal of marketing research : JMR
4
(
1967
)
4
,
pp. 381-384
Persistent link: https://www.econbiz.de/10002209647
Saved in:
5
Consumers' attitudes toward package size and price
Granger, C. W. J.
;
Billson, A.
- In:
Journal of marketing research : JMR
9
(
1972
)
3
,
pp. 239-248
Persistent link: https://www.econbiz.de/10002516635
Saved in:
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