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person:"Yan, Ruiliang"
~subject:"Spieltheorie"
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Search: subject_exact:"Vertriebskanal"
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Spieltheorie
Distribution channel
25
Vertriebsweg
25
Einzelhandel
13
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13
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12
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9
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9
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7
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Yan, Ruiliang
Chen, Jing
10
Zaccour, Georges
10
Matsui, Kenji
8
Taboubi, Sihem
8
Chen, Ying-Ju
7
Karray, Salma
7
Liu, Yunchuan
7
Cui, Tony Haitao
6
Martín Herrán, Guiomar
6
Pei, Zhi
6
Xiao, Tiaojun
6
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5
Guan, Xu
5
He, Xiuli
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5
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5
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5
Sethi, Suresh
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Sigué, Simon Pierre
5
Bian, Junsong
4
Cai, Gangshu
4
Li, Bo
4
Liu, Lin
4
Nan, Guofang
4
Nie, Jiajia
4
Sethi, Suresh P.
4
Song, Huaming
4
Xie, Jinxing
4
Xiong, Yu
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Zhao, Xuan
4
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3
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3
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3
Choi, Tsan-Ming
3
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3
Kunter, Marcus
3
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Journal of business research : JBR
4
Journal of retailing and consumer services
4
E-business applications for product development and competitive growth : emerging technologies
1
European journal of marketing : EJM
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic commerce : IJEC
1
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ECONIS (ZBW)
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1
The strategic value of buy online and pick up from store service to the dual channel coordination
Pei, Zhi
;
Ghose, Sanjoy
;
Yan, Ruiliang
;
Zhou, Steve Bin
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462194
Saved in:
2
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
3
The strategic value of cooperative advertising in the dual-channel competition
Yan, Ruiliang
;
Pei, Zhi
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
3
,
pp. 118-143
Persistent link: https://www.econbiz.de/10011434017
Saved in:
4
How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi
;
Toombs, Leslie
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
Saved in:
5
National advertising, dual-channel coordination and firm performance
Pei, Zhi
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
20
(
2013
)
2
,
pp. 218-224
Persistent link: https://www.econbiz.de/10009734310
Saved in:
6
Implementing online store for national brand competing against private label
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 325-332
Persistent link: https://www.econbiz.de/10009507203
Saved in:
7
Product distribution and coordination strategies in a multi-channel context
Yan, Ruiliang
;
Guo, Peijun
;
Wang, John
;
Amrouche, Nawel
- In:
Journal of retailing and consumer services
18
(
2011
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10008839787
Saved in:
8
Information asymmetry, pricing strategy and firm's performance in the retailer- multi-channel manufacturer supply chain
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of business research : JBR
64
(
2011
)
4
,
pp. 377-384
Persistent link: https://www.econbiz.de/10008859029
Saved in:
9
Product choice and channel strategy for multi-channel retailers
Yan, Ruiliang
;
Wang, John
- In:
E-business applications for product development and …
,
(pp. 310-332)
.
2011
Persistent link: https://www.econbiz.de/10008938120
Saved in:
10
Forecast information and traditional retailer performance in a dual-channel competitive market
Yan, Ruiliang
;
Ghose, Sanjoy
- In:
Journal of business research : JBR
63
(
2010
)
1
,
pp. 77-83
Persistent link: https://www.econbiz.de/10003909552
Saved in:
11
Product brand differentiation and dual-channel store performances of a multi-channel retailer
Yan, Ruiliang
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 672-692
Persistent link: https://www.econbiz.de/10003990995
Saved in:
12
Product choice and channel strategy for multi-channel retailers
Yan, Ruiliang
;
Wang, John
- In:
International journal of e-business research : an …
5
(
2009
)
3
,
pp. 78-99
Persistent link: https://www.econbiz.de/10003873460
Saved in:
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