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isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Information technology & tourism"
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Virtual reality
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The journal of brand management : an international journal
Information technology & tourism
Journal of business research : JBR
46
Journal of retailing and consumer services
44
Psychology & marketing
25
International journal of networking and virtual organisations : IJNVO
24
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
Virtual environments for corporate education : employee learning and solutions
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of product development : IJPD
16
International journal of production research
16
Synthetic worlds : emerging technologies in education and economics
15
Virtual worlds and e-commerce : technologies and applications for building customer relationships
15
Management information systems : mis quarterly
14
Managerial challenges and social impacts of virtual and augmented reality
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Business horizons
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Commercial transactions in the virtual world : issues and opportunities
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Springer eBook Collection
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SpringerLink / Bücher
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International journal of retail and distribution management
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Journal of marketing management : MM
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Premier reference source
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Virtuelle Unternehmen
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Advances in developing human resources : ADHR
10
Journal of management information systems : JMIS
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
Skill training in multimodal virtual environments
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International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
Information systems research : ISR
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Produktions- und Logistikmanagement in virtuellen Unternehmen und Unternehmensnetzwerken
8
Augmented reality and virtual reality : the power of AR and VR for business
7
Electronic commerce research
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Gabler Edition Wissenschaft
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Information systems and e-business management : ISeB
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International journal of internet marketing and advertising : IJIMA
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Journal of electronic commerce research : JECR
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ECONIS (ZBW)
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1
Does familiarity with the attraction matter? : antecedents of satisfaction with virtual reality for heritage tourism
Nam, Kichan
;
Baker, Jeff
;
Dutt, Christopher S.
- In:
Information technology & tourism
26
(
2024
)
1
,
pp. 25-57
Persistent link: https://www.econbiz.de/10014452330
Saved in:
2
ARTour : an augmented reality collaborative experience for enhancing tourism
Elshahawy, Menna
;
Magdy, Safa
;
Sharaf, Nada
- In:
Information technology & tourism
25
(
2023
)
4
,
pp. 549-563
Persistent link: https://www.econbiz.de/10014452279
Saved in:
3
A user experience perspective on heritage tourism in the metaverse : empirical evidence and design dilemmas for VR
Baker, Jeff
;
Nam, Kichan
;
Dutt, Christopher S.
- In:
Information technology & tourism
25
(
2023
)
3
,
pp. 265-306
Persistent link: https://www.econbiz.de/10014380734
Saved in:
4
Immersive technologies for tourism : a systematic review
Pratisto, Eko Harry
;
Thompson, Nik
;
Potdar, Vidyasagar
- In:
Information technology & tourism
24
(
2022
)
2
,
pp. 181-219
Persistent link: https://www.econbiz.de/10013433710
Saved in:
5
Psychological recovery effects of 3D virtual tourism with real scenes : a comparative study
Zhang, Shuangquan
;
Tan, Yimin
;
Zhong, Yongde
;
Yuan, …
- In:
Information technology & tourism
25
(
2023
)
1
,
pp. 71-103
Persistent link: https://www.econbiz.de/10014315840
Saved in:
6
Exploring the psychological effects of Metaverse on mental health and well-being
Ud Din, Ikram
;
Almogren, Ahmad
- In:
Information technology & tourism
25
(
2023
)
3
,
pp. 367-389
Persistent link: https://www.econbiz.de/10014380792
Saved in:
7
Does virtual reality attract visitors? : the mediating effect of presence on consumer response in virtual reality tourism advertising
Han, Lo Wai
;
Cheng, Ka Lun Benjamin
- In:
Information technology & tourism
22
(
2020
)
4
,
pp. 537-562
Persistent link: https://www.econbiz.de/10012416587
Saved in:
8
It's a brand new world : teaching brand management in virtual environments
Belei, Nina
;
Noteborn, Gwen
;
Ruyter, Ko de
- In:
The journal of brand management : an international journal
18
(
2010/11
)
8
,
pp. 611-623
Persistent link: https://www.econbiz.de/10009232997
Saved in:
9
Virtual worlds : a gateway for SMEs toward internationalization
Hassouneh, Diana
;
Brengman, Malaika
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 72-90
Persistent link: https://www.econbiz.de/10009373373
Saved in:
10
Virtual world brand experience and its impact on real world purchasing behavior
Gabisch, Jason A.
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009373387
Saved in:
11
Editorial: digital and virtual world research on brands and marketing development
Lim, Lynn L. K.
;
Melewar, T. C.
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009373415
Saved in:
12
Special issue: Digital and virtual world research on brands and marketing development
2011
Persistent link: https://www.econbiz.de/10009373422
Saved in:
13
The role of spokes-avatars' personalities in brand communication in 3D virtual environments
Jin, Seung-a Annie
;
Sung, Yongjun
- In:
The journal of brand management : an international journal
17
(
2009/10
)
5
,
pp. 317-327
Persistent link: https://www.econbiz.de/10003971171
Saved in:
14
Intellectual property issues for marketers in the virtual world
Bonifield, Carolyn M.
;
Tomas, Amy M.
- In:
The journal of brand management : an international journal
16
(
2008/09
)
8
,
pp. 571-581
Persistent link: https://www.econbiz.de/10003881165
Saved in:
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