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~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Journal of marketing research : JMR"
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Marketing letters : a journal of research in marketing
Journal of marketing research : JMR
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South African journal of accounting research
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The evolution of brands : from signals of quality to storehouses of trust
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The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
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Conditional projection : how own evaluations influence beliefs about others whose choices are known
Orhun, A. Yeşim
;
Urminsky, Oleg
- In:
Journal of marketing research : JMR
50
(
2013
)
1
,
pp. 111-124
Persistent link: https://www.econbiz.de/10009715244
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2
On southbound ease and northbound fees : literal consequences of the metaphoric link between vertical position and cardinal direction
Nelson, Leif D.
;
Simmons, Joseph P.
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 715-724
Persistent link: https://www.econbiz.de/10003926901
Saved in:
3
Is your product on the right side? : the "location effect" on perceived product heaviness and package evaluation
Deng, Xiaoyan
;
Kahn, Barbara E.
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 725-738
Persistent link: https://www.econbiz.de/10003926905
Saved in:
4
Remedying hyperopia : the effects of self-control regret on consumer behavior
Keinan, Anat
;
Kivetz, Ran
- In:
Journal of marketing research : JMR
45
(
2008
)
6
,
pp. 676-689
Persistent link: https://www.econbiz.de/10003794439
Saved in:
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