//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Wahrnehmungspsychologie"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Perception
27
Wahrnehmung
27
Consumer behaviour
21
Konsumentenverhalten
21
Advertising effects
5
Werbewirkung
5
Psychology of advertising
4
Werbepsychologie
4
Advertising
3
Marketing management
3
Marketingmanagement
3
Product design
3
Produktgestaltung
3
Visualisierung
3
Visualization
3
Werbung
3
sensory marketing
3
Brand
2
Brand image
2
Brand management
2
Emotion
2
Experiment
2
Markenartikel
2
Markenführung
2
Markenimage
2
Productivity
2
Produktivität
2
Willingness to pay
2
Zahlungsbereitschaftsanalyse
2
processing fluency
2
scale development
2
Anlageverhalten
1
Artificial intelligence
1
Behavioural finance
1
Beziehungsmarketing
1
Black people
1
Brand extension
1
CSR communication
1
Canada
1
Children
1
more ...
less ...
Online availability
All
Undetermined
10
Free
5
Type of publication
All
Article
27
Type of publication (narrower categories)
All
Article in journal
27
Aufsatz in Zeitschrift
27
Language
All
English
27
Author
All
Saini, Ritesh
2
Spence, Charles
2
Acuti, Diletta
1
Bashir, Nadia Y.
1
Bellucci, Marco
1
Broderick, Amanda J.
1
Carmeci, Floriana A.
1
Cho, Hyun Young
1
Christensen, Glenn L.
1
Chung, Myungjin
1
Chylinski, Mathew
1
DeRosia, Eric David
1
Douglas, Susan P.
1
Duan, Shen
1
Efendić, Emir
1
Fasolo, Barbara
1
Feiereisen, Stéphanie
1
Folkes, Valerie S.
1
Gallace, Alberto
1
Goukens, Caroline
1
Grewal, Dhruv
1
Guo, Zhaoyang
1
Gürhan-Canli, Zeynep
1
Haase, Janina
1
Howard, Daniel J.
1
Huang, Jiexian
1
Huang, Yunhui
1
Invernizzi, Anna Chiara
1
Jang, Jung Min
1
Jansson-Boyd, Cathrine V.
1
Jia, Yanli
1
Jiang, Yushi
1
Jiang, Yuwei
1
Jin, Seung-A. Annie
1
Kerin, Roger A.
1
Kou, Sining
1
Kurz, Jacqueline
1
Lee, Sue Hyun
1
Lee, Thomas R.
1
Lefkeli, Deniz
1
more ...
less ...
Published in...
All
Psychology & marketing
Journal of business research : JBR
93
Journal of retailing and consumer services
61
International journal of hospitality management
45
Discussion paper series / IZA
38
International journal of selection and assessment
38
Tourism management : research, policies, practice
34
Journal of business ethics : JOBE
32
NBER working paper series
32
International journal of consumer studies
30
Working paper / National Bureau of Economic Research, Inc.
30
The international journal of human resource management
29
Journal of marketing research : JMR
28
Discussion paper / Centre for Economic Policy Research
27
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
27
SpringerLink / Bücher
27
Journal of travel and tourism marketing
26
NBER Working Paper
26
Journal of consumer research : JCR ; an interdisciplinary bimonthly
25
Product experience
25
Marketing : ZFP ; journal of research and management
23
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
22
Academy of Management journal : AMJ
21
Tourism management perspectives : TMP
20
CESifo working papers
19
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
19
Marketing letters : a journal of research in marketing
19
Journal of marketing communications
18
Journal of retailing
18
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
18
IZA Discussion Paper
17
Journal of business and psychology
17
Journal of behavioral decision making
16
Research
16
Asia Pacific journal of marketing and logistics
15
International journal of advertising : the review of marketing communications
15
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
14
Journal of consumer behaviour : an international research review
13
Journal of economic behavior & organization : JEBO
13
Journal of economic psychology : research in economic psychology and behavioral economics
13
more ...
less ...
Source
All
ECONIS (ZBW)
27
Showing
1
-
27
of
27
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The interplay of information order and locus of attention on the truth effect in healthy food advertisements
Jang, Jung Min
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 16-26
Persistent link: https://www.econbiz.de/10014467461
Saved in:
2
Pricey therefore good? : price affects expectations, but not quality perceptions and liking
Kurz, Jacqueline
;
Efendić, Emir
;
Goukens, Caroline
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1115-1129
Persistent link: https://www.econbiz.de/10014291757
Saved in:
3
I want to remember : preference for visual intensity in sentimental purchases
Huang, Jiexian
;
Xu, Fei
;
Jiang, Yuwei
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1361-1371
Persistent link: https://www.econbiz.de/10014291923
Saved in:
4
Love is in the air : consumers' perception of products from firms signaling their family nature
Rauschendorfer, Natalie
;
Prügl, Reinhard
;
Lude, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 239-249
Persistent link: https://www.econbiz.de/10012796091
Saved in:
5
Being observed in the digital era : conceptualization and scale development of the perception of being observed
Lefkeli, Deniz
;
Tulan, Dilan
;
Gürhan-Canli, Zeynep
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1992-2008
Persistent link: https://www.econbiz.de/10013465138
Saved in:
6
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
7
Avoiding through glossiness and approaching through matte : the effect of visual finish on perceived product effectiveness
Huang, Yunhui
;
Song, Wenjing
;
Yang, Lu
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 262-273
Persistent link: https://www.econbiz.de/10014290533
Saved in:
8
Color darkness and hierarchy perceptions : how consumers associate darker colors with higher hierarchy
Chung, Myungjin
;
Saini, Ritesh
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 820-837
Persistent link: https://www.econbiz.de/10013165449
Saved in:
9
The effects of a dividing line in a product assortment on perceived quantity, willingness to buy, and choice satisfaction
Ouyang, Jun
;
Jia, Yanli
;
Guo, Zhaoyang
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1511-1528
Persistent link: https://www.econbiz.de/10013280122
Saved in:
10
How a blurry background in product presentation influences product size perception
Meng, Lu
;
Kou, Sining
;
Duan, Shen
;
Jiang, Yushi
;
Lü, Kevin
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1633-1645
Persistent link: https://www.econbiz.de/10013280179
Saved in:
11
What makes products look premium? : the impact of product convenience on premiumness perception
Cho, Hyun Young
;
Lee, Sue Hyun
;
Saini, Ritesh
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 875-891
Persistent link: https://www.econbiz.de/10013186872
Saved in:
12
Form and substance : visual content in CSR reports and investors' perceptions
Invernizzi, Anna Chiara
;
Bellucci, Marco
;
Acuti, Diletta
; …
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 974-989
Persistent link: https://www.econbiz.de/10013186899
Saved in:
13
Perceived informative intention in advertising and its attenuating effect on persuasion attribution among children
Tarabashkina, Liudmila
;
Quester, Pascale
;
Tarabashkina, Olga
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 778-789
Persistent link: https://www.econbiz.de/10011970118
Saved in:
14
The sensory perception item set (SPI) : an exploratory effort to develop a holistic scale for sensory marketing
Haase, Janina
;
Wiedmann, Klaus-Peter
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 727-739
Persistent link: https://www.econbiz.de/10011970121
Saved in:
15
How the sound frequency of background music influences consumers' perceptions and decision making
Sunaga, Tsutomu
- In:
Psychology & marketing
35
(
2018
)
4
,
pp. 253-267
Persistent link: https://www.econbiz.de/10011970151
Saved in:
16
Cross-modal interactions between color and texture of food
Chylinski, Mathew
;
Northey, Gavin
;
Ngo, Liem Viet
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 950-966
Persistent link: https://www.econbiz.de/10011340189
Saved in:
17
Shopping under the influence : nonverbal appearance-based communicator cues affect consumer judgments
Bashir, Nadia Y.
;
Rule, Nicholas O.
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 539-548
Persistent link: https://www.econbiz.de/10010382583
Saved in:
18
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
19
Changing your mind about seeing a brand that you never saw : implications for brand attitudes
Howard, Daniel J.
;
Kerin, Roger A.
- In:
Psychology & marketing
28
(
2011
)
2
,
pp. 168-187
Persistent link: https://www.econbiz.de/10008858091
Saved in:
20
Multisensory design : reaching out to touch the consumer
Spence, Charles
;
Gallace, Alberto
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 267-307
Persistent link: https://www.econbiz.de/10008902981
Saved in:
21
To touch or not to touch : that is the question ; should consumers always be encouraged to touch products, and does it always alter product perception?
Marlow, Nigel
;
Jansson-Boyd, Cathrine V.
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 256-266
Persistent link: https://www.econbiz.de/10008902982
Saved in:
22
The impact of 3d virtual haptics in marketing
Jin, Seung-A. Annie
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 240-255
Persistent link: https://www.econbiz.de/10008902983
Saved in:
23
Sophisticated but confused : the impact of brand extension and motivation on source confusion
DeRosia, Eric David
;
Lee, Thomas R.
;
Christensen, Glenn L.
- In:
Psychology & marketing
28
(
2011
)
5
,
pp. 457-478
Persistent link: https://www.econbiz.de/10009012661
Saved in:
24
The spacing effect in marketing : a review of extant findings and directions for future research
Noel, Hayden
;
Vallen, Beth
- In:
Psychology & marketing
26
(
2009
)
11
,
pp. 951-969
Persistent link: https://www.econbiz.de/10003900006
Saved in:
25
Consumers' inferences about quality across diverse service providers
Reimer, Anja
;
Folkes, Valerie S.
- In:
Psychology & marketing
26
(
2009
)
12
,
pp. 1066-1078
Persistent link: https://www.econbiz.de/10003917024
Saved in:
26
The effect and moderation of gender identity congruity : utilizing "real women" advertising images
Feiereisen, Stéphanie
;
Broderick, Amanda J.
;
Douglas, …
- In:
Psychology & marketing
26
(
2009
)
9
,
pp. 813-843
Persistent link: https://www.econbiz.de/10003874069
Saved in:
27
The effect of choice complexity on perception of time spent choosing : when choice takes longer but feels shorter
Fasolo, Barbara
;
Carmeci, Floriana A.
;
Misuraca, Raffaella
- In:
Psychology & marketing
26
(
2009
)
3
,
pp. 213-228
Persistent link: https://www.econbiz.de/10003812770
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->