//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~isPartOf:"Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Web-Controlling"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
2
Online-Marketing
2
Social Web
2
Social web
2
Web analytics
2
Webanalyse
2
Brasilien
1
Brazil
1
Internet
1
Viral marketing
1
Virales Marketing
1
Website
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
Author
All
Chaffey, Dave
1
Patron, Mark
1
Peterson, Eric T.
1
Published in...
All
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
Journal of advertising research
5
Research in consumer behavior
5
Journal of internet commerce
4
Business ethics : a European review
3
Cowles Foundation Discussion Paper
3
Electronic commerce research and applications
3
International journal of contemporary hospitality management
3
Journal of fashion marketing and management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : MM
3
Social media listening and monitoring for business applications
3
Tourism management perspectives : TMP
3
Business information systems : 13th international conference, BIS 2010, Berlin, Germany, May 3 - 5, 2010 ; proceedings
2
Corporate communications : an international journal
2
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
2
E-marketing ; Vol. 1
2
European journal of marketing : EJM
2
International journal of business information systems : IJBIS
2
International journal of electronic business
2
International journal of hospitality management
2
International journal of internet marketing and advertising : IJIMA
2
International journal of networking and virtual organisations : IJNVO
2
International marketing in the fast changing world
2
Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Journal of electronic commerce research : JECR
2
Journal of vacation marketing : an international journal
2
MIT Sloan Research Paper
2
New directions in tourism analysis
2
Policy research working paper : WPS
2
Psychology & marketing
2
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
2
The Routledge companion to digital consumption
2
Tourism sensemaking : strategies to give meaning to experience
2
Advances in business and management forecasting
1
Advances in business information systems and analytics (ABISA) book series
1
Advances in game-based learning
1
Advances in social networking and online communities (ASNOC) book series
1
Advances in social networking and online communities book series
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
From web analytics to digital marketing optimization : increasing the commercial value of digital analytics
Chaffey, Dave
;
Patron, Mark
- In:
Journal of direct, data and digital marketing practice …
14
(
2012/13
)
1
,
pp. 30-45
Persistent link: https://www.econbiz.de/10009614664
Saved in:
2
Competing on web analytics
Peterson, Eric T.
- In:
Journal of direct, data and digital marketing practice …
10
(
2008/09
)
3
,
pp. 214-222
Persistent link: https://www.econbiz.de/10003821702
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->