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~isPartOf:"Leitfaden Online-Marketing ; [Bd. 1]"
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Internet marketing
31
Online-Marketing
31
Advertising planning
13
Werbeplanung
13
Deutschland
8
Germany
8
Advertising effects
6
Werbewirkung
6
Direct marketing
5
Direktmarketing
5
E-commerce
5
Electronic Commerce
5
Search engine
5
Suchmaschine
5
Target group
4
Zielgruppe
4
Beziehungsmarketing
3
Relationship marketing
3
Brand management
2
Communication
2
Competitive strategy
2
E-Mail
2
E-mail
2
Kommunikation
2
Markenführung
2
Wettbewerbsstrategie
2
2004-2007
1
Advertising regulation
1
Computerspiel
1
Corporate culture
1
Creativity
1
Data Mining
1
Data mining
1
Data protection
1
Datenschutz
1
Digital platform
1
Digitale Plattform
1
Distance selling
1
Distanzhandel
1
Elderly people
1
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Article
31
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Aufsatz im Buch
31
Book section
31
Language
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German
31
Author
All
Eckhardt, Jens
2
Amthor, Axel
1
Bennefeld, Christian
1
Bindl, Thomas
1
Brommund, Thomas
1
Büttner, Karsten
1
Cole, Tim
1
Diekmann, Moritz
1
Ehrlich, Matthias
1
Fleing, Elke
1
Fortmann, Harald R.
1
Förster, Hans-Peter
1
Gerstmeier, Eva
1
Grether, Mark
1
Groß-Albenhausen, Martin
1
Hegge, Ulrich
1
Holzapfel, Felix
1
Koch, Marcus
1
Kreutzer, Ralf T.
1
Langner, Sascha
1
Markarian, Rosa
1
Michael, Bernd M.
1
Michael, Christian
1
Oesterer, Martin
1
Raffel, Sabine
1
Rau, Anja
1
Rauchhaupt, Jens von
1
Rose, Alexa
1
Sander, Carsten
1
Schott, Alexander
1
Schulz, Andrea
1
Skiera, Bernd
1
Stepanchuk, Tanja
1
Stuber, Lukas
1
Thomas, Wolfgang
1
Wild, Alexander
1
Winkler, Karsten
1
Zimmermann, Hansjörg
1
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Leitfaden Online-Marketing ; [Bd. 1]
Journal of business research : JBR
320
International journal of internet marketing and advertising : IJIMA
200
Journal of retailing and consumer services
182
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
SpringerLink / Bücher
121
International journal of advertising : the review of marketing communications
119
Journal of marketing communications
115
Journal of advertising research
114
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
International journal of electronic marketing and retailing : IJEMR
93
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Springer eBook Collection
87
Information systems research : ISR
86
International journal of hospitality management
86
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of promotion management : innovations in planning and applied research
78
Journal of internet commerce
77
Tourism management : research, policies, practice
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
69
Electronic commerce research
68
International journal of advertising : the quarterly review of marketing communications
65
International journal of technology marketing : IJTMkt
63
Cogent business & management
61
Journal of management information systems : JMIS
61
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Business horizons
57
Psychology & marketing
56
Journal of promotion management : JPM
55
Marketing intelligence & planning
55
The journal of product & brand management
55
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
54
Journal of marketing
52
Journal of travel and tourism marketing
50
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
49
International journal of business information systems : IJBIS
49
Journal of electronic commerce research : JECR
49
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
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ECONIS (ZBW)
31
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1
Kunden-, Vertriebs- und Mitarbeiterorientierung
Kreutzer, Ralf T.
-
2007
Persistent link: https://www.econbiz.de/10003551761
Saved in:
2
Online-Marketing im Versandhandel
Groß-Albenhausen, Martin
-
2007
Persistent link: https://www.econbiz.de/10003551763
Saved in:
3
Marktentwicklung im Online-Marketing
Fortmann, Harald R.
-
2007
Persistent link: https://www.econbiz.de/10003551764
Saved in:
4
Online werben : zwischen Effizienz und Chaos
Michael, Bernd M.
-
2007
Persistent link: https://www.econbiz.de/10003551770
Saved in:
5
Onlinewerbung und Offlineleben
Michael, Christian
;
Rose, Alexa
-
2007
Persistent link: https://www.econbiz.de/10003551775
Saved in:
6
Online-Marketing für Kleinunternehmen
Fleing, Elke
-
2007
Persistent link: https://www.econbiz.de/10003551783
Saved in:
7
Guerilla-Marketing : einfach, überraschend, anders
Holzapfel, Felix
-
2007
Persistent link: https://www.econbiz.de/10003551787
Saved in:
8
Die Zielgruppe 50plus im Netz
Wild, Alexander
-
2007
Persistent link: https://www.econbiz.de/10003551796
Saved in:
9
Ethno-Marketing online
Rauchhaupt, Jens von
-
2007
Persistent link: https://www.econbiz.de/10003551800
Saved in:
10
Corporate Wording und die Methoden der 4-Farben-Sprache
Förster, Hans-Peter
-
2007
Persistent link: https://www.econbiz.de/10003551805
Saved in:
11
Landeseiten im Online-Marketing
Büttner, Karsten
-
2007
Persistent link: https://www.econbiz.de/10003551816
Saved in:
12
Die Entwicklung der Online-Werbung
Ehrlich, Matthias
-
2007
Persistent link: https://www.econbiz.de/10003551829
Saved in:
13
Onlinewerbung unterstützt Markenaufbau
Diekmann, Moritz
-
2007
Persistent link: https://www.econbiz.de/10003551832
Saved in:
14
Bannerwerbung : Formate, Erfahrungen und Trends
Sander, Carsten
;
Schott, Alexander
-
2007
Persistent link: https://www.econbiz.de/10003551837
Saved in:
15
Targeted Advertising
Hegge, Ulrich
-
2007
Persistent link: https://www.econbiz.de/10003551838
Saved in:
16
Markenwerbung im Internet
Grether, Mark
;
Markarian, Rosa
-
2007
Persistent link: https://www.econbiz.de/10003551844
Saved in:
17
Kreative Onlinewerbung
Zimmermann, Hansjörg
-
2007
Persistent link: https://www.econbiz.de/10003551845
Saved in:
18
Ingame-Advertising : neue Wege zur Zielgruppe
Rau, Anja
;
Raffel, Sabine
-
2007
Persistent link: https://www.econbiz.de/10003551848
Saved in:
19
Erfolgsfaktoren im Keyword-Advertising
Koch, Marcus
-
2007
Persistent link: https://www.econbiz.de/10003551851
Saved in:
20
Optimale Positionierung von Suchwortanzeigen
Skiera, Bernd
;
Gerstmeier, Eva
;
Stepanchuk, Tanja
-
2007
Persistent link: https://www.econbiz.de/10003551855
Saved in:
21
Keyword-Analyse
Stuber, Lukas
-
2007
Persistent link: https://www.econbiz.de/10003551915
Saved in:
22
Suchmaschinenoptimierung
Bindl, Thomas
-
2007
Persistent link: https://www.econbiz.de/10003551918
Saved in:
23
Onlinekontakte loyalisieren
Schulz, Andrea
-
2007
Persistent link: https://www.econbiz.de/10003551977
Saved in:
24
Die digitale Identität macht alle zu Gewinnern
Cole, Tim
-
2007
Persistent link: https://www.econbiz.de/10003551979
Saved in:
25
Performance-Marketing
Thomas, Wolfgang
-
2007
Persistent link: https://www.econbiz.de/10003551993
Saved in:
26
Web Analytics : Web Controlling
Brommund, Thomas
;
Amthor, Axel
-
2007
Persistent link: https://www.econbiz.de/10003551995
Saved in:
27
Web-Mining
Oesterer, Martin
;
Winkler, Karsten
-
2007
Persistent link: https://www.econbiz.de/10003551998
Saved in:
28
Klickbetrug und Affiliate-Hopping
Bennefeld, Christian
-
2007
Persistent link: https://www.econbiz.de/10003552003
Saved in:
29
Viral Marketing
Langner, Sascha
-
2007
Persistent link: https://www.econbiz.de/10003552015
Saved in:
30
E-Mail-Marketing : rechtliche Rahmenbedingungen
Eckhardt, Jens
-
2007
Persistent link: https://www.econbiz.de/10003552032
Saved in:
31
Datenschutz : was ist beim Online-Marketing zu beachten?
Eckhardt, Jens
-
2007
Persistent link: https://www.econbiz.de/10003552034
Saved in:
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