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isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Loureiro, Sandra Maria Correia"
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International journal of internet marketing and advertising : IJIMA
Journal of promotion management : innovations in planning and applied research
4
Journal of promotion management : JPM
2
E-business : state of the art of ICT based challenges and solutions
1
International journal of consumer studies
1
Journal of hospitality marketing & management
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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World review of entrepreneurship, management and sustainable development
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Special issue on: strategic use of social media as a marketing tool
Athanasopoulou, Pinelopi
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012670649
Saved in:
2
The effectiveness of e-word-of-mouth communication about smartphones purchase intention : digital influencer
Rosário, João Ferreira do
;
Loureiro, Sandra Maria Correia
- In:
International journal of internet marketing and …
15
(
2021
)
4
,
pp. 429-449
Persistent link: https://www.econbiz.de/10012670680
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