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~subject:"Brand management"
~isPartOf:"Journal of fashion marketing and management"
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Journal of fashion marketing and management
Journal of vacation marketing : an international journal
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Tourism management : research, policies, practice
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International journal of internet marketing and advertising : IJIMA
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Journal of business research : JBR
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of marketing communications
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Journal of promotion management : innovations in planning and applied research
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Industrial marketing management : the international journal for industrial and high-tech firms
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The journal of brand management : an international journal
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Tourism management perspectives : TMP
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Working paper series / Department of Economics, University of Missouri-Columbia
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Advanced digital marketing strategies in a data-driven era
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Asia Pacific journal of marketing and logistics
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Australasian marketing journal
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Branding and sustainable competitive advantage : building virtual presence
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Bridging the gap between advertising academia and practice
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Cases on branding strategies and product development : successes and pitfalls
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Computer-mediated marketing strategies : social media and online brand communities
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Corporate reputation review : an international journal
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Employer Branding : Arbeitgeber positionieren und präsentieren
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Entrepreneurship
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European journal of marketing : EJM
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European research on management and business economics
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Gabler research / Entrepreneurship
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Gadjah Mada international journal of business
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of Indian culture and business management : IJICBM
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International journal of business
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International journal of contemporary hospitality management
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Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
2
Branding design elements of mobile fashion retail apps
Magrath, Victoria
;
McCormick, Helen
- In:
Journal of fashion marketing and management
17
(
2013
)
1
,
pp. 98-114
Persistent link: https://www.econbiz.de/10009732058
Saved in:
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