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subject:"Zielgruppe"
~person:"Reiff, Joseph"
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Zielgruppe
Advertising
3
Advertising effects
3
Consumer behaviour
3
Konsumentenverhalten
3
Target group
3
Targeted advertising
3
Werbewirkung
3
Werbung
3
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Consumer welfare
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Consumption theory
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Monopol
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Monopoly
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Peer effects
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Wohlfahrtsanalyse
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Children
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Reiff, Joseph
Hudders, Liselot
8
Bakir, Aysen
7
Buijzen, Moniek
7
Pelsmacker, Patrick de
6
Rozendaal, Esther
6
Reijmersdal, Eva A. van
5
Cauberghe, Veroline
4
De Jans, Steffi
4
Zhang, Jianqiang
4
Acquisti, Alessandro
3
An, Soontae
3
Cassia, Fabio
3
Cauberghe, Verolien
3
Dens, Nathalie
3
Galeotti, Andrea
3
Kulczynski, Alicia
3
Nicolini, Valentina
3
Pepall, Lynne
3
Puntoni, Stefano
3
Russell, Cristel Antonia
3
Shin, Jiwoong
3
Stafford, Marla Royne
3
Van de Sompel, Dieneke
3
Vanwesenbeeck, Ini
3
Yu, Jungju
3
Zhang, Kaifu
3
Zhong, Weijun
3
Ali, Mazhar
2
Anjum, Munazzah Mehak
2
Ascarza, Eva
2
Auty, Susan
2
Baxter, Stacey M.
2
Berger, Jonah
2
Bhattacharjee, Amit
2
Blodgett, Jeffrey G.
2
Bruhn, Manfred
2
Burguet, Roberto
2
Butt, Muhammad Mohsin
2
BuĊĦljeta Banks, Ivana
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Economics Department working paper
1
Economics letters
1
Review of industrial organization : RIO
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ECONIS (ZBW)
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Targeted advertising and cumulative exposure effects : the impact of banning advertising to children in Quebec
Pepall, Lynne
;
Reiff, Joseph
- In:
Review of industrial organization : RIO
51
(
2017
)
3
,
pp. 235-256
Persistent link: https://www.econbiz.de/10011782227
Saved in:
2
The "Veblen" effect, targeted advertising and consumer welfare
Pepall, Lynne
;
Reiff, Joseph
-
2016
Persistent link: https://www.econbiz.de/10011470958
Saved in:
3
The "Veblen" effect, targeted advertising and consumer welfare
Pepall, Lynne
;
Reiff, Joseph
- In:
Economics letters
145
(
2016
),
pp. 218-220
Persistent link: https://www.econbiz.de/10011618423
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