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Werbekommunikation in der Wirtschaft : mediengerecht, praxisorientiert und interdisziplinär
Schmidt, Christopher M.
(
ed.
)
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2018
Persistent link: https://www.econbiz.de/10011806568
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Crossmedialität im Journalismus und in der Unternehmenskommunikation
Otto, Kim
(
ed.
);
Köhler, Andreas
(
ed.
)
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2018
Persistent link: https://www.econbiz.de/10011848702
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3
Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien
Schneider, Martin
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10010219173
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4
Special issue: Cross-media effects
Neijens, Peter C.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009577767
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