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~isPartOf:"Journal of global marketing"
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Television advertising
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Journal of global marketing
Journal of advertising research
25
Journal of advertising : official publication of the American Academy of Advertising
7
Working paper / National Bureau of Economic Research, Inc.
5
Advertising and violence : concepts and perspectives
4
JMM : the international journal on media management
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Journal of promotion management : JPM
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The journal of media economics
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International journal of advertising : the quarterly review of marketing communications
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Journal of marketing communications
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Canadian journal of agricultural economics : CJAE
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Health marketing quarterly
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Journal of media business studies
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Kellogg on advertising & media : the Kellogg School of Management
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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The Oxford handbook of pricing management
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of internet marketing and advertising : IJIMA
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of sport management and marketing : IJSMM
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International journal of the economics of business
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Journal of Asian business
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Journal of business research : JBR
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Journal of consumer behaviour : an international research review
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of current issues and research in advertising : JCIRA
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Character portrayal : examining gender roles in television commercials targeted at children in India and the United States
Bakir, Aysen
- In:
Journal of global marketing
26
(
2013
)
2
,
pp. 57-67
Persistent link: https://www.econbiz.de/10010189545
Saved in:
2
Cultural differences and similarities in television commercials in the Arab world and the United States
Kalliny, Morris
;
Saran, Anshu
;
Ghanem, Salma
;
Fisher, …
- In:
Journal of global marketing
24
(
2011
)
1
,
pp. 41-57
Persistent link: https://www.econbiz.de/10008987052
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