//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Health marketing quarterly"
~subject:"Konsumentenverhalten"
~person:"Hoverman, Victoria J."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbewirkung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Advertising
1
Advertising effects
1
Arzneimittel
1
Consumer behaviour
1
Direct marketing
1
Direct-to-consumer
1
Direktmarketing
1
Meinung
1
Opinion
1
Pharmaceutical industry
1
Pharmaceuticals
1
Pharmaindustrie
1
Werbewirkung
1
Werbung
1
advertising
1
attitudes
1
behavior
1
exposure
1
prescription drugs
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Hoverman, Victoria J.
Aikin, Kathryn J.
2
Fogel, Joshua
2
Park, Jin Seong
2
Sar, Sela
2
Sullivan, Helen W.
2
Wirtz, John G.
2
Ahn, Ho-Young Anthony
1
Ahn, Ho-young
1
Banerjee, Saikat
1
Berktold, Jennifer
1
Betts, Kevin R.
1
Biswas, Saswata Narayan
1
Brannon, Daniel
1
Dable, Rajani A.
1
Dash, Sampada Kumar
1
Foreman, Jeffrey R.
1
Fox, Alexa K.
1
Freeman, Gordon L.
1
Ghuge, Shreyas
1
Grover, Aditi
1
Hagenbuch, David
1
Haley, Eric John
1
Helme, Donald W.
1
Hsieh, Meng-Hua
1
Iles, Irina Alexandra
1
Jiang, Pingjun
1
Kiernicki, Kristen
1
Kowalczyk, Christine M.
1
Lemanski, Jennifer L.
1
Levy, Marian
1
Loudon, David L.
1
Luna-Nevarez, Cuauhtemoc
1
Miller, Chadwick J.
1
Mishra, Debiprasad
1
Modi, Pratik
1
Mohanty, Nilamadhab
1
Morris, Jon D.
1
Morton, Cynthia R.
1
Moser, H. R.
1
more ...
less ...
Published in...
All
Health marketing quarterly
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Consumers' experience with and attitudes toward direct-to-consumer prescription drug promotion : a nationally representative survey
Aikin, Kathryn J.
;
Sullivan, Helen W.
;
Berktold, Jennifer
; …
- In:
Health marketing quarterly
38
(
2021
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10012607834
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->