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~subject:"Schwellenländer"
~language:"eng"
~type_genre:"Article in journal"
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Schwellenländer
Western
59
Westlich
59
China
21
Multinationales Unternehmen
19
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19
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7
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Govindarajan, Vijay
2
Demirbag, Mehmet
1
Eyring, Matthew J.
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Glaister, Keith W.
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Heere, Bob
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Johnson, Mark W.
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Kim, Chiyoung
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Harvard business review : HBR
3
Management international review : mir ; journal of international business
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
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Engineering reverse innovations
Winter, Amos
;
Govindarajan, Vijay
- In:
Harvard business review : HBR
93
(
2015
)
7/8
,
pp. 80-89
Persistent link: https://www.econbiz.de/10011297556
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2
Consumers from emerging markets : perceptions and attitudes toward global sporting brands
Kim, Chiyoung
;
Heere, Bob
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10009531613
Saved in:
3
A reverse-innovation playbook
Govindarajan, Vijay
- In:
Harvard business review : HBR
90
(
2012
)
4
,
pp. 120-125
Persistent link: https://www.econbiz.de/10009537565
Saved in:
4
New business models in emerging markets
Eyring, Matthew J.
;
Johnson, Mark W.
;
Nair, Hari
- In:
Harvard business review : HBR
89
(
2011
)
1/2
,
pp. 88-95
Persistent link: https://www.econbiz.de/10008823006
Saved in:
5
Factors affecting perceptions of the choice between acquisitions and greenfield entry: the case of Western FDI in an emerging market
Demirbag, Mehmet
;
Tatoğlu, Ekrem
;
Glaister, Keith W.
- In:
Management international review : mir ; journal of …
48
(
2008
)
1
,
pp. 5-38
Persistent link: https://www.econbiz.de/10003635389
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