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JMM : the international journal on media management
Journal of advertising research
18
International journal of advertising : the quarterly review of marketing communications
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Journal of advertising : official publication of the American Academy of Advertising
14
Journal of business research : JBR
12
Journal of current issues and research in advertising : JCIRA
12
Journal of marketing communications
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The journal of media economics
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Journal of international consumer marketing
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Journal of promotion management : JPM
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European journal of marketing : EJM
7
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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History of retailing and consumption
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Journal of marketing research : JMR
6
SpringerLink / Bücher
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Journal of global marketing
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Journal of media business studies
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NBER Working Paper
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NBER working paper series
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Services marketing quarterly
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
4
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
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Working paper / National Bureau of Economic Research, Inc.
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ZEW Discussion Papers
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ZEW discussion papers
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CORE discussion paper : DP
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Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
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International advertising and communication : current insights and empirical findings
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International journal of advertising : the review of marketing communications
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International marketing review
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Journal of business & economics research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of fashion marketing and management
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Konsum und Verhalten
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing letters : a journal of research in marketing
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Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
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Spiegel-Verlagsreihe Fach & Wissen
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Stability or rigidity : management, boards of directors, and the newspaper industry's financial collapse
Soloski, John
- In:
JMM : the international journal on media management
17
(
2015
)
1
,
pp. 47-66
Persistent link: https://www.econbiz.de/10011292776
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2
Free newspapers in the United States : alive and kicking
Tennant, J. Ian
- In:
JMM : the international journal on media management
16
(
2014
)
3/4
,
pp. 105-121
Persistent link: https://www.econbiz.de/10010481899
Saved in:
3
The bricks that build the clicks : newsroom investments and newspaper online performance
Tang, Yihui
;
Sridhar, Shrihari
;
Thorson, Esther
; …
- In:
JMM : the international journal on media management
13
(
2011
)
2
,
pp. 107-128
Persistent link: https://www.econbiz.de/10009267484
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