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~type_genre:"Thesis"
~person:"Böckermann, Florian"
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Beziehungsmarketing
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Innovation management
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Integriertes Management
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Böckermann, Florian
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Kundenmanagement & Electronic Commerce
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Springer Gabler Research
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ECONIS (ZBW)
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Customer
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in der Konzeptphase der Neuproduktentwicklung
Böckermann, Florian
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2013
Persistent link: https://www.econbiz.de/10009670621
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