Congestion, pollutants, and infrastructure stress are some of the growing issues faced by the transportation industry. This chapter analyzes present uses, difficulties, and future directions to examine sustainable AI solutions as a transformational force. It highlights carbon reduction and...

This chapter develops a multidimensional framework for evaluating sustainable Artificial Intelligence (AI) through the Triple Helix model linking universities, industry, and government. It proposes the Sustainable AI Impact Measurement (SAI-IM) Model, which integrates economic, social, and...

Sustainable and inclusive practices for building authentic brands explores how sustainability and diversity in marketing strategies. It examines how sustainable and inclusive practices are essential for building authentic brands. Covering topics such as sustainability, marketing, and branding,...

Sustainable and resilient supply chain management in MENA: challenges, innovations, and policy perspectives explores dynamics of supply chain management in the MENA region. It further examines how humanitarian crises shape supply chain operations and sustainability efforts. Covering topics such...

Background: The rapid growth of e-commerce has intensified the need for last-mile delivery systems that can navigate urban congestion while minimizing environmental impact. Hybrid truck-drone networks offer a promising solution by combining heavy-duty ground transport with aerial flexibility;...

"This edited volume seeks to incorporate theoretical and contemporary empirical research by scholars in place-related disciplines, addressing all three dimensions of sustainability. To achieve the intended result, it is necessary to take a holistic approach to the problem of sustainability and...

Introduction -- The Role of Extra Financial Data in Shapring a New Investment Landscape -- Challenging KPIs in Asset Management -- Passive vs. Active Asset Management -- ESG to SDG Aligned Investments -- Active Ownership in Asset Management -- Regulatory Environment in Sustainable Asset...

This chapter outlines a strategic roadmap aimed at guiding the global aviation sector toward climate neutrality by 2050. It presents a comprehensive framework built on policy alignment, technological innovation, operational efficiency, and market-based measures. Emphasis is placed on the...

Sustainable branding, cultural intelligence and co-marketing explores how brands integrate sustainability, cultural intelligence, and strategic partnerships to build meaningful identities. It examines the ways these elements influence consumer perception, drive brand loyalty, and foster...