Purpose This study intends to (1) systematically review methodological, theoretical and empirical aspects of dynamic capabilities (DCs) research in international marketing; (2) identify problematic areas and gaps in the reviewed literature and (c) provide directions to address problematic...

Dynamic Capabilities Theory has emerged as a pivotal framework for understanding how organizations adapt, innovate, and thrive in rapidly changing environments. This theory posits that the ability to reconfigure resources and competencies in response to shifting market conditions is essential...

Changes in the environment and the speed with which many companies adapt to them lead to exploring the adaptation process. In other words, the authors question the development of dynamic capabilities and how it is linked to resilience and organizational ambidexterity. Companies that effectively...

The chapter explores how small and medium-sized enterprises (SMEs) can enhance competitiveness and innovation in a constantly evolving business environment. SMEs face significant challenges to remain relevant amid rapid technological evolution, shifts in consumer preferences, and increasing...

This study aims to review recent writing on the dynamic capabilities view practices of business firms to examine the concepts and create a more thorough theoretical description from a conceptual standpoint. A thorough review of the literature on dynamic capabilities view practice was conducted....

This study aims to review recent writing on the dynamic capabilities view practices of business firms to examine the concepts and create a more thorough theoretical description from a conceptual standpoint. A thorough review of the literature on dynamic capabilities view practice was conducted....